Title: DEPUTY MANAGER – SOCIAL & DIGITAL MARKETING
Company Name: TRANSCOM LTD.
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Master of Business Administration (MBA)
∎ Specialized course on social media / digital marketing
∎ Skills Required: Digital Marketing
Experience Requirements:
∎ 5 to 7 year(s)
∎ The applicants should have experience in the following area(s):
Core Digital Marketing, Digital Marketing (Social Media Marketing), SEO and Digital
∎ The applicants should have experience in the following business area(s):
E-commerce, Manufacturing (FMCG), Retail Store
Job Responsibilities:
∎ Build category leading engagement with target consumers in a distinctively brand way with deep cultural relevance by leveraging leading and upcoming social platforms, influencers & technology
∎ Enhance “Campaign recall”, “Brand recall”, “Communication relevance scores”, “Brand for me”, “Value for money” through thought through strategy and execution
∎ Build culturally relevant consumer engagement
∎ Build a comprehensive social media strategy across key platforms - Facebook, Twitter, IG, Content platforms etc. Create measurability for engagement leg campaigns - Explore newer platform partnerships
∎ Drive Insight led and data backed Comms Calendar
∎ Plan track and operate campaigns towards specific business and growth objectives. Measure and optimize on performance - ROI, retention, engagement etc.
∎ Lead the CRM Program to strategically engage with KFC customers & effectively drive store visits. Increase TXNs for both physical and digital business
∎ Stay up to date with digital marketing trends and potential new channels and strategies, including updates on attribution, programmatic media buying, social media acquisitions.
∎ Manage digital agency partners, CRM agencies and other key partnerships
Additional Requirements:
∎ Age at least 27 years
∎ Strategic and creative bend of mind
∎ Strong analytical and communication skills, command over language
∎ Good understanding of the digital space, tech and pop culture in Bangladesh
∎ Strong creative acumen and a knack for generating buzzy ideas
∎ Excellent on follow-through and project management, multitasking
∎ Experience in working with advertising agency and media agency will be a plus
∎ Ability to manage seasoned team, leadership teams, partners and all critical stakeholders
Salary: Negotiable
Compensation & Other Benefits:
∎ T/A, Mobile bill, Performance bonus, Provident fund, Insurance, Gratuity
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Other benefits as per the company's existing policies.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 30 Dec 2022
Company Information:
∎ 11 Dec 2022
∎ TRANSCOM LTD.
∎ Address : Gulshan Tower (6th Floor), Plot # 31, Road # 53, Gulshan North C/A, Dhaka-1212
∎ Web : www.transcombd.com
∎ Business : With a business heritage of 135 years, the company today is one of the leading and fastest growing corporate houses in the country employed over 20,000 employees. It continues to evolve as one of the diversified business entities to cater the need of customers, keeping the trend of changing market scenario.
Category: Marketing/Sales
: Please mention position name "Deputy Manager - Social & Digital" in the subject line.
Source: bdjobs.com