Brand Manager/Sr. Brand Manager

Job Description

Title: Brand Manager/Sr. Brand Manager

Company Name: Square Food & Beverage Ltd.

Vacancy: --

Age: Na

Job Location: Dhaka

Salary: Negotiable

Experience: --

Published: 2026-06-18

Application Deadline: 2026-06-27

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

• Prepare annual marketing plan and budget for assigned brands

• Plan and execute top line and bottom-line growth of assigned products through efficient 4P strategies (product, price, promotion and placement) and ensure coverage in potential markets.

• Conduct market research to identify market opportunities to understand consumer need, market gap, future potential and possible entry scope.

• Plan and implement new and existing product development to enrich portfolio basket as per business objective.

• Manage and supervise all brand communication (ATL and BTL) in coordination with external agencies.

• Plan and execute media strategy, as per product / brand objective to ensure optimize reach.

• Plan and initiate various activations and interventions to ensure awareness, and repeat purchase of assigned brands/ products.

• Monitor market insights and keep updated on market intelligence through market research regularly to understand and take decisions regarding product quality, pricing and competitive positioning.

• Collaborate closely with sales team to ensure accurate month-on-month forecasting (both value and volume growth)