Brand Manager - Sales & Marketing

Job Description

Title: Brand Manager - Sales & Marketing

Company Name: A Reputed Group of Company

Vacancy: --

Age: 32 to 45 years

Job Location: Dhaka

Salary: --

Experience:

• 6 to 7 years
• The applicants should have experience in the following business area(s): Group of Companies, Chemical Industries

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing

• 6 to 7 years
• The applicants should have experience in the following business area(s): Group of Companies, Chemical Industries

• Age 32 to 45 years
• Only Male

• 6-7 years of marketing & brand communication experience in the retail industry.

• Good understanding of graphic designing.

• Proven ability to develop brand marketing strategies.

• Strong experience in business analytics, consumer insights development, and a solid understanding of core marketing levers

• Experience in managing different route level campaigns, activation program across the country align with business objectives.

• University of Dhaka, University of Chittagong, Jahangirnagar University, Jagannath University, Rajshahi University students will get preference.

• Assist in planning and executing business campaigns and events.

• Support the Sales Head in managing brand event plans and ensure the development of roadmaps.

• Actively contribute to data analysis to understand service performance trends and customer behavior.

• Develop communication strategies tailored to customer segments and assess communication effectiveness.

• Plan, test, and ideate for ATL, BTL, and digital activities and communication strategies.

• Stay updated on market developments, analyze customer insights, and monitor competitor strategies.

• Coordinate with brand partners and business vertical teams to discuss, develop, update, and monitor communication activities as per the agreed campaign timeline.

• Collect monthly and weekly reports, secure creative delivery sign-offs for business sales documents from advertising agencies, in-house creative teams, and other relevant teams, and prepare weekly update reports.

• Participate in a broad range of research efforts, including surveys, secondary data analysis, and qualitative methods, to gain deeper insights into customers and key opinion leaders.

• Support initiatives to build brand awareness and reach actual and potential target audiences.

• Ensure all communication efforts related to product marketing and brand activities align with the company’s brand values and objectives.

The competent candidate will be awarded attractive remuneration and other facility as per company policy.