Title: Sr. Executive, Marketing & Branding
Company Name: Oriental Group
Vacancy: --
Age: 25 to 45 years
Job Location: Dhaka
Salary: Negotiable
Experience:
The applicants should have experience in the Advertising Agency.
Demonstrable experience leading and managing marketing database, email, social media and/or display advertising campaigns.
Ability to move outside of Dhaka for Campaign and tour purpose.
Able to quickly understand both the management and company needs and able to adjust priorities in accordance with the management and team needs.
Up-to-date with latest trends and marketing best practices.
Excellent knowledge on English & MS Office.
Job Context
Oriental Group is looking for a young, energetic, target oriented, self-motivated and proactive professional who has proven experiences and skills for the position of Sr. Executive, Marketing & Branding Department to promote company's products & brands (Doors, Board, Timber Tube, Flats, Commercial Space, Lands, Interior Design, Lift, Generator and Compressor) and find out innovative & cost-effective ways to reach our target customers.
Job Responsibilities
· Develop plans for branding and oversees advertising and promotion activities including print & digital platforms.
· Work collaboratively with the sales and other related teams to increase the growth of company.
· The candidate should be responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts for increase in Sales.
· Develop and monitor campaign budgets and collaborate with Accounts/finance staff to set and stay within budget. Prepare Marketing, Promotion & Branding plan, strategy & budget.
· Engage the marketing team to brainstorm new and innovative growth strategies.
· Organize meetings/campaigns with agencies and stakeholders. Promotional plans prepare and execute.
· Conduct competitive strategic analysis, consumer segmentation, and consumer insight development.
· Be well informed about market developments, competitor's activities and provide feedback to the management.
Any other responsibilities assigned by the management.
| University | Percentage (%) |
|---|---|
| North South University | 8.95% |
| University of Dhaka | 5.06% |
| National University | 4.67% |
| East West University | 3.11% |
| American International University Bangladesh (AIUB) | 3.11% |
| BRAC University | 3.11% |
| Jagannath University | 2.72% |
| Southeast University | 2.72% |
| Daffodil International University (DIU) | 2.33% |
| Bangladesh University of Professionals | 1.95% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 55.25% |
| 31-35 | 31.13% |
| 36-40 | 8.17% |
| 40+ | 4.28% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 0.39% |
| 20K-30K | 12.84% |
| 30K-40K | 22.96% |
| 40K-50K | 28.79% |
| 50K+ | 35.02% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 4.28% |
| 0.1 - 1 years | 3.89% |
| 1.1 - 3 years | 23.35% |
| 3.1 - 5 years | 26.46% |
| 5+ years | 42.02% |