Senior Executive, Public Relations (PR)

Job Description

Title: Senior Executive, Public Relations (PR)

Company Name: vivo Bangladesh (Head Office)

Vacancy: 01

Age: 28 to 35 years

Job Location: Dhaka (Tejgaon Industrial Area)

Salary: Tk. 40000 - 60000 (Monthly)

Experience:

• At least 3 years
• The applicants should have experience in the following business area(s): Mobile Industry

• Bachelor of Business Administration (BBA) in Marketing
• Bachelor of Arts (BA) in Mass Communication & Journalism

• At least 3 years
• The applicants should have experience in the following business area(s): Mobile Industry

• Age 28 to 35 years

Qualifications

• Bachelor's degree in Mass Communication, Journalism, Marketing, Business Administration, or a related field.

• Minimum 3 years of experience** in Public Relations, Media Relations, Communications, or Marketing.

• Strong network and working relationships with Bangladeshi media, journalists, and technology media.

• Proven experience in planning and executing PR campaigns for product launches.

• Experience working with technology brands, consumer electronics, or smartphone brands is highly preferred.

• Experience in media planning, media buying, or advertising placement is a strong advantage.

• Excellent communication, negotiation, and stakeholder management skills.

• Strong written and verbal communication skills in both English and Bengali.

• Ability to work independently, manage multiple projects, and perform effectively in a fast-paced environment.

Preferred Qualifications

• Existing relationships with technology influencers, YouTubers, and digital creators.

• Experience managing PR agencies or cross-functional marketing campaigns.

• Familiarity with Bangladesh's media landscape and digital ecosystem.

• Experience in brand reputation management and crisis communication is a plus.

• Develop and maintain strong relationships with local media, journalists, technology publications, and key opinion leaders (KOLs).

• Plan and execute PR strategies for new product launches, including media communication, press conferences, product reviews, and technology influencer collaborations.

• Build and manage relationships with technology bloggers, reviewers, YouTubers, and digital content creators to maximize brand and product exposure.

• Develop and execute brand communication plans to strengthen vivo's brand image and reputation in Bangladesh.

• Coordinate with internal marketing teams and external agencies to deliver integrated PR campaigns.

• Monitor media coverage, manage PR performance, and support crisis communication when required.

• Explore strategic media partnerships and identify new opportunities to enhance brand visibility.

• Support other corporate communication and branding initiatives as assigned.