Title: Senior Executive – Planner
Company Name: SBU of RANCON Holdings Limited
Vacancy: 01
Age: Na
Job Location: Dhaka
Salary: Negotiable
Experience:
Strong understanding of branding, consumer psychology, and market dynamics
Excellent presentation & storytelling skills
Ability to convert insights into actionable strategies
Strong communication and stakeholder management
Software Expertise (Required)
MS PowerPoint & MS Excel (Advanced)
Google Analytics / Meta Business Suite
Social media analytics tools (Facebook/Instagram Insights, Tik Tok Analytics)
Market research platforms (if available)
Familiarity with media planning dashboards, Data Studio, or analytic tools
Develop communication strategies, brand positioning, and campaign frameworks
Analyze consumer behavior, market trends, and competitive landscapes
Prepare brand decks, pitch presentations, and data-driven insights
Collaborate with creative, media, and client service teams to shape campaign direction
Interpret research reports, audience data, and digital analytics
Ensure all creative executions align with brand strategy and business goals
Support new business development with strategic inputs
Prepare monthly and quarterly brand reviews
Any other job as and when assigned by the management.