Job Description
Title: Senior Executive (Brand)
Company Name: Akij Bakers Ltd.
Vacancy: 01
Location: Dhaka (Tejgaon)
Salary: Negotiable
Experience:
∎ At least 4 years
∎ The applicants should have experience in the following business area(s):Group of Companies, Food (Packaged), Bakery (Cake, Biscuit, Bread)
Published: 5 May 2025
Education:
∎ Master of Business Administration (MBA) in Marketing
Requirements:
Additional Requirements:
∎ Good communication skills, both verbal and written.
∎ A creative thinker with a sense of business understanding
∎ Creative/ advertising agency background is preferred
∎ Flexible to move anywhere in Bangladesh
∎ The applicants should have experience in the following area(s):
∎ Brand Marketing, Brand Planning/ Development, Brand Promotion, Branding
∎ Good communication skills, both verbal and written.
∎ A creative thinker with a sense of business understanding
∎ Creative/ advertising agency background is preferred
∎ Flexible to move anywhere in Bangladesh
Responsibilities & Context:
∎ Assist in brand planning and building program/campaign/activities initiating, implementing and monitoring to build brand awareness and increase brand value.
∎ Coordinate and monitor with creative, digital, event and PR agencies for implementation of different brand marketing campaigns and events.
∎ Overseeing the design and production of creative collaterals - advertisements, promotional materials and various campaigns.
∎ Competitor's brand and marketing activities tracking, monitoring, reporting and contemporary action initiatives through regular presence in market.
∎ Assist in executing yearly brand budget, monthly reporting on budget vs expenditure with ROI analysis
∎ Assist in planning, organizing and monitoring all events, fairs, trade shows, conferences etc.
∎ Performing all sort of official work (Work order, PO, Documentation, billing, budgeting etc.) in coordination with different business units.
∎ Any other related responsibilities given by management
∎ Akij Bakers Limited is the largest and renowned company that specializes in producing and distributing high-quality bakery products in Bangladesh. The company journey began in 2020 and is an integral part of Akij INSAF, has since grown to become a leading player and trusted brand in the country's bakery industry.Akij Bakers Limited is committed to provide customers with the freshest and most delicious wide range of bakery products such as biscuits, bread & bun, cakes, and snacks. The renowned brand name, Bakeman’s, Funtastic, FAST, Yum, and Hi5. The company uses only the finest ingredients and modern technology to ensure that every product meets the highest standards of quality.
∎ In addition to its focus on product quality, with its moto “Quality First”. Akij Bakers Limited itself dedicated to sustainable and ethical business practices guided by our Corporate Values of integrity, nurturing ability, sincerity, attitude and fairness. The company strives to minimize its environmental impact and actively works to improve the lives of its employees and the communities in which it operates.
∎ Now, we are seeking a dynamic & energetic person to join us as “Senior Executive (Brand)”. The candidate has to perform following responsibilities:
∎ Assist in brand planning and building program/campaign/activities initiating, implementing and monitoring to build brand awareness and increase brand value.
∎ Coordinate and monitor with creative, digital, event and PR agencies for implementation of different brand marketing campaigns and events.
∎ Overseeing the design and production of creative collaterals - advertisements, promotional materials and various campaigns.
∎ Competitor's brand and marketing activities tracking, monitoring, reporting and contemporary action initiatives through regular presence in market.
∎ Assist in executing yearly brand budget, monthly reporting on budget vs expenditure with ROI analysis
∎ Assist in planning, organizing and monitoring all events, fairs, trade shows, conferences etc.
∎ Performing all sort of official work (Work order, PO, Documentation, billing, budgeting etc.) in coordination with different business units.
∎ Any other related responsibilities given by management
Compensation & Other Benefits:
∎ Mobile bill, Provident fund, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ LFA
∎ LFA
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Dhaka (Tejgaon)
Company Information:
∎ Akij Bakers Ltd.
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 15 May 2025
Category: Marketing/Sales
