PPC Specialist (Google Ads & Paid Search)

Job Description

Title: PPC Specialist (Google Ads & Paid Search)

Company Name: Dokmi

Vacancy: --

Age: Na

Job Location: Dhaka

Salary: Tk. 30000 (Monthly)

Experience: --

Published: 2026-04-16

Application Deadline: 2026-05-15

Education:

Requirements: --

Skills Required:

Additional Requirements:

Responsibilities & Context:

We are looking for a performance driven PPC Specialist to join our growing marketing team. This role is ideal for someone who thrives in a fast paced environment and enjoys managing high-budget campaigns across competitive markets.

You will be responsible for planning, executing, and optimising paid search campaigns across multiple regions, with a strong focus on driving high quality leads and maximising ROI.

Key Responsibilities

• Plan, execute, and optimise PPC campaigns across Google Ads (Search & Performance Max)

• Manage campaigns across multiple markets

• Conduct keyword research, competitor analysis, and audience targeting

• Monitor and optimise campaign performance to improve CTR, CPC, Quality Score, and conversion rates

• Write and test high performing ad copy aligned with campaign goals

• Implement and optimise bidding strategies (Target CPA, ROAS, Impression Share, etc.)

• Analyse performance data to identify growth opportunities and improve lead volume

• Collaborate with UX, analytics, and web teams to optimise landing pages and conversion funnels

• Maintain accurate campaign tracking and ensure data integrity across platforms

• Prepare and present performance reports with actionable insights

• Stay up to date with PPC trends, platform updates, and automation features

Requirements

• 1 years of hands on PPC experience (agency or high-volume B2C preferred)

• Strong experience with Google Ads (Search & Performance Max)

• Solid understanding of campaign structure, bidding strategies, and optimisation techniques

• Experience with Google Analytics (GA4) or similar analytics platforms

• Advanced proficiency in Excel or Google Sheets

• Strong analytical mindset with the ability to interpret data and drive decisions

• Excellent attention to detail and organisational skills

• Strong communication and reporting skills