Marketing Manager
Job Description
Title: Marketing Manager
Company Name: Asian University for Women (AUW)
Vacancy: 1
Age: Na
Job Location: Chattogram, Chattogram (Chattogram Sadar)
Salary: Negotiable
Experience:
- 5 to 7 years
Published: 2025-12-18
Application Deadline: 2025-12-25
Education:
Requirements:
- 5 to 7 years
Skills Required:
Additional Requirements:
Responsibilities & Context:
Main Responsibilities of the Job:
Strategic Leadership
- Develop and execute a bold, competitive marketing strategy that directly drives enrollment growth.
- Position the school strongly and confidently within the regional educational landscape.
- Conduct competitor and demographic analysis to refine outreach and messaging.
- Set clear performance targets and report regularly against milestones.
Enrollment Growth & Recruitment
- Lead aggressive recruitment campaigns designed to bring in sizable number of fee-paying students.
- Strengthen the admissions pipeline and manage conversion processes effectively.
- Plan and execute impactful school events, open houses, and public engagement activities.
- Build and leverage partnerships with parent networks, business leaders, women’s organizations, embassies, and community groups.
Marketing & Communications Execution
- Have a marketing road map and roll out specific milestones.
- Oversee website, social media, advertising campaigns, and promotional materials.
- Direct production of compelling content showcasing student experience and school strengths.
- Manage brand representation across digital and print platforms.
- Track analytic and optimize campaigns for maximum impact.
Team & Vendor Management
- Ensure to manage inter department team cohesion and contractors with clear expectations and deadlines.
- Manage vendors, creative partners, and media relationships for cost-effective execution.
- Ensure consistent brand quality and professionalism across all communications.
Job Other Benifits:
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Male and Female can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Marketing/Sales
Interested By University
| University | Percentage (%) |
|---|---|
| National University | 12.07% |
| North South University | 5.17% |
| Chittagong Independent University | 5.17% |
| East Delta University, Chittagong | 5.17% |
| East Delta University | 5.17% |
| University of Chittagong | 5.17% |
| University of Dhaka | 3.45% |
| Premier University | 3.45% |
| Southern University of Bangladesh, Chittagong | 3.45% |
| International Islamic University, Chittagong | 3.45% |
Interested By Age Range
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 39.66% |
| 31-35 | 50.00% |
| 36-40 | 1.72% |
| 40+ | 8.62% |
Interested By Salary Range
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 7.02% |
| 20K-30K | 21.05% |
| 30K-40K | 19.30% |
| 40K-50K | 15.79% |
| 50K+ | 36.84% |
Interested By Experience Range
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 3.45% |
| 0.1 - 1 years | 3.45% |
| 1.1 - 3 years | 5.17% |
| 3.1 - 5 years | 39.66% |
| 5+ years | 48.28% |
