Job Description
Title: Marketing Executive
Company Name: AL HASANAIN
Vacancy: 1
Age: 20 to 35 years
Location: Chattogram, Chattogram (Chattogram Sadar)
Salary: Tk. 30000 - 45000 (Monthly)
Experience:
∎ At least 3 years
∎ The applicants should have experience in the following business area(s):Market Research Firms, Direct Selling/Marketing Service Company, Web Media/Blog, School, Kindergarten, Madrasa
Published: 18 Jun 2025
Education:
∎ Bachelor/Honors, Masters in any discipline
Requirements:
Additional Requirements:
∎ Age 20 to 35 years
∎ (1 – 3) years of experience in marketing, preferably in the educational sector, with a focus on brand management.
∎ Excellent communication skills in both Bengali and English.
∎ Make regular video content and go live on social media channels.
∎ Writing various blogs, creating content for our Facebook, Instagram & Linkedin page.
∎ Strong understanding of Digital marketing tools and platforms (e.g., Adobe Software’s, Facebook Ads, Facebook Marketing, Linkedin, Instagram, SEO, etc).
∎ Experience with traditional marketing channels (billboards, print, radio, TV) and public relations.
∎ Capable of handling the situation in favor of the brand.
∎ Analytical mindset with experience in data-driven decision-making.
∎ Creative thinking, leadership abilities, and a collaborative approach to teamwork.
∎ The applicants should have experience in the following business area(s):Educational Institute, Digital Marketing Service Company, Web Media/Blog
∎ (1 – 3) years of experience in marketing, preferably in the educational sector, with a focus on brand management.
∎ Excellent communication skills in both Bengali and English.
∎ Make regular video content and go live on social media channels.
∎ Writing various blogs, creating content for our Facebook, Instagram & Linkedin page.
∎ Strong understanding of Digital marketing tools and platforms (e.g., Adobe Software’s, Facebook Ads, Facebook Marketing, Linkedin, Instagram, SEO, etc).
∎ Experience with traditional marketing channels (billboards, print, radio, TV) and public relations.
∎ Capable of handling the situation in favor of the brand.
∎ Analytical mindset with experience in data-driven decision-making.
∎ Creative thinking, leadership abilities, and a collaborative approach to teamwork.
∎ The applicants should have experience in the following business area(s):Educational Institute, Digital Marketing Service Company, Web Media/Blog
Responsibilities & Context:
∎ Design, implement, and oversee the institute’s overall marketing strategy, focusing on student recruitment, parent engagement, and community building.
∎ Lead digital marketing campaigns across social media, search engines, email, and other relevant channels to generate awareness and drive student enrollment.
∎ Plan and manage content creation, including blog posts, podcasts, videos, newsletters, interviews, and promotional materials.
∎ Edit marketing videos and develop visually engaging multimedia content for use across platforms, ensuring alignment with brand identity and campaign objectives.
∎ Collaborate with academic departments to develop targeted marketing campaigns for specific programs.
∎ Build and maintain a strong, consistent brand identity for the institute across all platforms and communications.
∎ Develop a comprehensive brand strategy that positions the institute as a leading educational institution in Chattogram.
∎ Ensure brand guidelines are followed in all marketing efforts, both online and offline.
∎ Monitor and analyze brand perception and take necessary actions to improve it.
∎ Conduct market research to understand the needs and preferences of potential students and parents in Bangladesh.
∎ Analyze competitors and trends in the educational sector, identifying opportunities for the institute to stand out.
∎ Monitor and report on the performance of marketing campaigns using data analytics tools, adjusting strategies as needed to meet enrollment targets.
∎ Establish and maintain relationships with key stakeholders, including schools, student communities, and industry partners.
∎ Develop and manage partnerships with educational influencers, media, and advertising agencies to enhance the institute’s visibility and reach.
∎ Organize and participate in educational fairs, exhibitions, and community events to promote the institute.
∎ Manage the marketing budget effectively, ensuring optimal allocation of resources across different channels.
∎ Lead and mentor a small marketing team, providing direction and guidance to achieve the institute’s marketing goals.
∎ We are seeking a dynamic and strategic Marketing Executive to spearhead the marketing efforts of our emerging educational institute in Bangladesh. The ideal candidate will have a deep understanding of the Bangladeshi educational landscape, the needs of students and parents, and the nuances of both digital and traditional marketing. This role requires someone who is innovative, data-driven, and passionate about building a strong brand that resonates with the educational goals of students across the country.
∎ Key Responsibilities:
∎ Marketing Strategy and Execution:
∎ Design, implement, and oversee the institute’s overall marketing strategy, focusing on student recruitment, parent engagement, and community building.
∎ Lead digital marketing campaigns across social media, search engines, email, and other relevant channels to generate awareness and drive student enrollment.
∎ Plan and manage content creation, including blog posts, podcasts, videos, newsletters, interviews, and promotional materials.
∎ Edit marketing videos and develop visually engaging multimedia content for use across platforms, ensuring alignment with brand identity and campaign objectives.
∎ Collaborate with academic departments to develop targeted marketing campaigns for specific programs.
∎ Brand Development and Management:
∎ Build and maintain a strong, consistent brand identity for the institute across all platforms and communications.
∎ Develop a comprehensive brand strategy that positions the institute as a leading educational institution in Chattogram.
∎ Ensure brand guidelines are followed in all marketing efforts, both online and offline.
∎ Monitor and analyze brand perception and take necessary actions to improve it.
∎ Market Research and Analysis:
∎ Conduct market research to understand the needs and preferences of potential students and parents in Bangladesh.
∎ Analyze competitors and trends in the educational sector, identifying opportunities for the institute to stand out.
∎ Monitor and report on the performance of marketing campaigns using data analytics tools, adjusting strategies as needed to meet enrollment targets.
∎ Partnership and Relationship Management:
∎ Establish and maintain relationships with key stakeholders, including schools, student communities, and industry partners.
∎ Develop and manage partnerships with educational influencers, media, and advertising agencies to enhance the institute’s visibility and reach.
∎ Organize and participate in educational fairs, exhibitions, and community events to promote the institute.
∎ Budget and Resource Management:
∎ Manage the marketing budget effectively, ensuring optimal allocation of resources across different channels.
∎ Lead and mentor a small marketing team, providing direction and guidance to achieve the institute’s marketing goals.
Skills & Expertise:
Compensation & Other Benefits:
∎ Mobile bill, Performance bonus
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Yearly
∎ Sunnah Based Islamic Environment
∎ Sunnah Based Islamic Environment
Workplace:
∎ Work at office
Employment Status: Full Time
Gender:
∎ Only Male
Job Location: Chattogram, Chattogram (Chattogram Sadar)
Apply Procedure:
Email your CV:
∎ Send your CV to the given email [email protected] or Email your CV from My Bdjobs account
Company Information:
∎ AL HASANAIN
∎ Road No- 03, Cosmopolitan R/A,
2 No. Gate, East Nasirabad, Chattogram.
∎ www.alhasanain.com.bd
∎ “AL HASANAIN”, An English Medium Islamic Institute in Chattogram,
Address::
∎ Road No- 03, Cosmopolitan R/A,
2 No. Gate, East Nasirabad, Chattogram.
∎ www.alhasanain.com.bd
∎ “AL HASANAIN”, An English Medium Islamic Institute in Chattogram,
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 18 Jul 2025
Category: Media/Advertisement/Event Mgt.
