Manager/Sr. Manager, Marketing, Social Enterprise (BRAC Education Programme)
Job Description
Title: Manager/Sr. Manager, Marketing, Social Enterprise (BRAC Education Programme)
Company Name: BRAC Enterprises
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ The candidate should have BBA/ MBA in any discipline with minimum CGPA 2.5/ 2nd class or equivalent result in all academic examinations from any reputed university. (BBA/ MBA in Marketing will be given preference)
Experience Requirements:
∎ 5 to 7 year(s)
Job Responsibilities:
∎ Design, implement and oversee all marketing and advertising strategies for new BRAC schools, specially the newly launched BRAC Academy
∎ Manage and coordinate agencies in designing creative materials, create a wide range of different marketing materials and print the same cost effectively
∎ Work closely with management and vendors in developing a long term identity for BRAC Academy and other BRAC schools eventually, and take overall responsibility for brand management
∎ Work closely with the local field operations team in planning and implementing local level promotions
∎ Monitor competitors’ marketing strategies and suggest recommendations to grab more market share
∎ Conduct market research and analyze demographics to delimit target market for BRAC Academy, potential multi-classroom and secondary schools
∎ Track effectiveness of implemented campaigns and tailor future campaign plans accordingly
∎ Coordinate with operations manager to plan and complete all school branding plans in sync with the school opening date
∎ Actively support the operations manager, field team and the school head in their preparation for school launch
∎ Visit schools regularly to see opportunities and understand promotional needs to increase enrollment round the year
∎ Develop effective parent engagement programmes and regularly interact with parents to gain insights and build positive relationships
∎ Maintain liaison with media and other internal and external stakeholders who can support in upholding the image of BRAC schools
Additional Requirements:
∎ Age at most 40 years
∎ Both males and females are allowed to apply
∎ Minimum 5 years marketing experience with at least 2 years in a managerial position will be given preference
∎ Must be expert in Strategic Planning, Budgeting, Independent decision making and thinking out of box.
∎ Must have Good Communication, Report writing, Presentation skills, Computer skills and project management skills
∎ Must have Problem solving ability, Analytical ability, Strong interpersonal, People management, Persuasion and negotiation skills
∎ Familiar in the area of PR and media management
∎ Good people manager and work culture developer
∎ He/ She should be able to design Monitoring tools and Techniques
Salary: Negotiable
Compensation & Other Benefits:
∎ Health & Life Insurance Benefit, Festival Bonuses, Contributory Provident Fund, Gratuity and Others.
Application Deadline: July 15, 2019
Company Information:
∎ BRAC Enterprises
∎ Address : BRAC Centre, 75 Mohakhali, Dhaka 1212
∎ Web : enterprises.brac.net
∎ Business : BRAC Enterprises, the social enterprise and investment division of BRAC were initiated as intervention to serve a need or create market access for the marginal producers. BRAC Enterprises strives to strike the right balance between financial surplus and social returns in order to achieve the targeted double/ triple bottom lines. By operating as a surplus generating enterprises that aims to alleviate poverty through its business operations and supply chain, BRAC succeeds in implementing its vision to serve the society in a profitable manner. Now, these socially profitable enterprises, across crafts, agriculture, livestock, poultry, fisheries, health and retail sector are making a significant contribution to the local economy through the creation of market linkage, entrepreneurs and employment opportunities.
Category: Marketing/Sales
Read Before Apply: If you feel that you are the right match for the above mentioned position, please send your detailed resume and a cover letter justifying your qualification for the applied position to BRAC Human Resource and Learning Division, BRAC Centre (5th floor), 75 Mohakhali, Dhaka-1212 on or before July 14, 2019. Please mention the name of the position and EN- 960719 on top of the cover letter and the envelope.Internal candidates are requested to apply through proper channel. In case of Ex-BRAC staff, PIN should be mentioned in resume. Only short listed candidates will be contacted.BRAC is an equal opportunity employer.
