Manager, Brand
Job Description
Title: Manager, Brand
Company Name: Metrocem Group
Vacancy: 1
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor of Business Administration BBA, MBA in Marketing
∎ Training/Trade Course: Any other certification course like IT Ecommerce, Diploma in Graphics design, etc. will be counted, MS Office
∎ Skills Required: Business Development, Communication, FMCG Sales & Marketing, Graphics Design, Market Research, MS Word/ Excel/ PowerPoint/ OneNote, Team Leadership
Experience Requirements:
∎ 7 to 10 year(s)
Job Responsibilities:
∎ Planning and organizing the implementation of the brand strategy to ensure the achievement of all targets in support of the developed strategy.
∎ Collaborate with stakeholders and other key players to establish brand objectives and strategies.
∎ Conduct market research to understand markets and determine how to position the brand.
∎ Suggest and implement creative ideas for marketing operations.
∎ Assist in the development and optimization of marketing campaigns (product launching and promotion).
∎ Liaise with other departments such as sales, product development, and other teams.
∎ Evaluate competition, industry, and market trends.
∎ Lead in the development of brand strategies, resulting in the formulation of brand plans (ATL & BTL activities, social marketing, product, pricing, distribution, etc.)
∎ Liaise with external associates; creative agency, media agency, activation agency and PR agency, etc. for brand activities.
∎ Generate reports on brand performance, sales, and all marketing projects.
∎ Timely execution of various marketing support programs, and communications campaigns as per plan.
∎ Creative input of all packaging, advertising & promotions concepts.
∎ Monitor and analyze market share trends, sales volumes, and competition.
∎ Formulating competitive strategy and marketing mix to build up brand equity.
∎ Making and implementing an annual marketing plan to achieve growth of market share.
∎ Coordinating new product development as well as the extension of the existing product range.
∎ Participation in media planning to ensure alignment with a marketing objective and prepare annual budget for branding.
∎ Involvement in regulatory matters in the relevant cases.
∎ Visiting markets and consumer hubs to find out insights about purchase behavior.
∎ Other operational tasks are assigned by the supervisor and the management.
Additional Requirements:
∎ The applicants should have experience in the following area(s):
∎ Brand Management, Business/ Product Development, Corporate Marketing, Creative Thinking and Multitasking, creativity and innovation, Digital Marketing (Social Media Marketing), FMCG Sales & Marketing, Graphics Design, Market Research
∎ The applicants should have experience in the following business area(s):
∎ Building Materials, Group of Industries. Advertising Agency, (FMCG), Multinational Companies.
∎ Expertise in MS Office especially Excel understands data and knows how to use it.
∎ A clear understanding of brands and the marketing mix.
∎ Excellent communication skills, both verbally and in writing.
∎ Ability to work with a wide range of people from different parts of the business.
∎ Proven 3+ years of working experience as brand Manager is highly appreciated.
∎ Any other experience like IT & E-commerce will be counted as an advantage.
∎ Capability of working in a busy, deadline-driven, creative environment.
Salary: Negotiable
Compensation & Other Benefits:
∎ Mobile bill, Tour allowance
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Others Benefits as per Company
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 11 Oct 2022
Company Information:
∎ 12 Sep 2022
∎ Metrocem Group
∎ Address : Venture Tower (Level : 8, 9 & 10), 3 Bir Uttam A.K. Khandakar Road, Mohakhali C/A, Dhaka-1212
∎ Web : www.metrocem.com.bd
∎ Business : Metrocem Group is one of the leading and fastest growing industrial entrepreneurship in Bangladesh The group produces the mostly used construction materials such as Quality Cement,Deformed Bars, Auto Bricks & other building materials.
Category: Media/Advertisement/Event Mgt.
Source: bdjobs.com
Deadline Expired on 11th Oct 2022
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