Head of Marketing

Job Description

Title: Head of Marketing

Company Name: Rakeen Development Company (BD) Ltd.

Vacancy: 01

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Master of Business Administration (MBA) in Marketing, Bachelor of Business Administration (BBA) in Marketing
∎ University of Dhaka,North South University students will get preference

Experience Requirements:
∎ At least 15 year(s)
∎ The applicants should have experience in the following business area(s): Developer, Real Estate

Job Responsibilities:
∎ Develop integrated Marketing plans aligned with key business opportunities to drive results.
∎ Work on the brand building and product development.
∎ Responsible and accountable for developing and executing business strategies to deliver growth in accordance with the Company's strategic plans.
∎ Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
∎ Preparing and managing monthly, quarterly and annual budgets for the Marketing department
∎ Setting, monitoring and reporting on team goals
∎ Coordinate with architects, contractors, and other professionals who are involved with the construction process
∎ Coordinate with brokers to ensure that properties are marketed effectively to potential buyers
∎ Conducting research on economic conditions in the local market to determine what types of properties are most in demand
∎ Managing the company's social media presence to increase brand recognition among consumers
∎ Monitoring industry trends to identify potential new opportunities for the company
∎ Conducting feasibility studies to determine whether a project is worth pursuing
∎ Develop "short / long" term brand and identity strategy for active projects and future developments.
∎ Conduct Market research and SWOT analysis to analyze internal situation and external promotional activities and programs, and expectations for monthly sales and budgets.
∎ Create, sign off marketing briefs, ensuring the designs and messages meet the company/brand guidelines on the brand level
∎ Closely monitor and analyze sales volumes, market share trends and competitive activity.
∎ Set the Marketing Department Full SOPs (Work flow, Processes & Procedures)
∎ Supervise website maintenance, social media participation and trade show exhibitions
∎ Work with agents, vendors and members of the press to establish a high profile for the company projects.
∎ Build strategic relationships and partner with key industry players, agencies and vendors.
∎ Work in line with the need to keep the brand in front of the target audience
∎ Oversee all research and survey activities related to the real estate segments and competition.

Additional Requirements:
∎ Work experience as Head of Marketing, preferably within our industry
∎ Experience running successful marketing campaigns
∎ Solid knowledge of web analytics and Google Add words
∎ Analytical mind
∎ Leadership skills with the ability to set and prioritize goals

Salary:
∎ Negotiable
∎ Selected candidate will get attractive remuneration package.

Compensation & Other Benefits:
∎ Festival Bonus: 2
∎ Transport Facilities
∎ Group life Insurance
∎ Health Insurance
∎ Mobile Set & Ceiling
∎ Gratuity
∎ Excellent working environment

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 28 Sep 2022

Company Information:
∎ 30 Aug 2022
∎ Rakeen Development Company (BD) Ltd.
∎ Address : Bijoy Rakeen City, Plot # 1/2, Block # D, Section 15, Mirpur, Dhaka
∎ Web : www.rakeenbd.com

Category: Marketing/Sales

Source: bdjobs.com

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