Head of Marketing - Consumer Electronics & Engineering; Akij Consumer Electronics Ltd.

Job Description

Title: Head of Marketing - Consumer Electronics & Engineering; Akij Consumer Electronics Ltd.

Company Name: Akij Resources

Vacancy: 1

Age: 35 to 48 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 12 to 15 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Electronic Equipment/Home Appliances, Group of Companies

• Master of Business Administration (MBA) in Marketing
• Bachelor of Business Administration (BBA) in Marketing

• 12 to 15 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Electronic Equipment/Home Appliances, Group of Companies

• Age 35 to 48 years
• Only Male

• Master’s degree (preferred) or Bachelor’s in Business Administration, Marketing

• Major in Marketing/Finance/Operations from reputed universities.

• Minimum 12–15 years of experience, including at least 7 years in leadership roles within consumer electronics, FMCG, Consumer Electronics or durable goods industry.

• Define and execute product portfolio & category strategy aligned with market trends and business objectives.
  
  

• Drive market research & consumer insights to anticipate customer needs and identify growth opportunities.
  
  

• Establish competitive pricing strategies ensuring volume growth, margin improvement, and market competitiveness.
  
  

• Lead brand building, marketing campaigns, and product communication to enhance visibility and consumer trust.
  
  

• Champion new product development and innovation, from concept to launch, ensuring differentiation.
  
  

• Own P&L accountability of assigned categories; deliver revenue, volume, and profitability targets.
  
  

• Implement strategic sourcing & vendor management to optimize cost, quality, and delivery timelines.
  
  

• Monitor competitor moves, regulatory shifts, and industry dynamics to safeguard market leadership.
  
  

• Lead cross-functional teams to deliver category business plans and achieve business KPIs.
  
  

• Build, mentor, and develop high-performing teams with a focus on capability building.
  
  

• Report performance, risks, and opportunities directly to CBO and CBDO with data-driven insights.
  

• T/A,Mobile bill,Medical allowance,Performance bonus,Provident fund,Weekly 2 holidays,Insurance,Gratuity
• Lunch Facilities: Partially Subsidize
• Salary Review: Yearly
• Festival Bonus: 2