Executive/ Sr. Executive- Strategic/ Campaign Planner

Job Description

Title: Executive/ Sr. Executive- Strategic/ Campaign Planner

Company Name: Akij Venture Group

Vacancy: --

Age: At least 25 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• 1 to 5 years
• The applicants should have experience in the following business area(s): Advertising Agency, Group of Companies, Food (Packaged)

• Bachelor's degree in Marketing, Advertising, Communications, Business, or a related field.

• 1 to 5 years
• The applicants should have experience in the following business area(s): Advertising Agency, Group of Companies, Food (Packaged)

• Age At least 25 years

• Strong understanding of brand strategy and campaign planning.

• Proven ability to generate creative ideas and strategic concepts quickly.

• Excellence in presentation design and storytelling (PowerPoint/Google Slides).

• Proficiency in Excel/Google Sheets and data visualization.

• Familiarity with digital marketing platforms (e.g., Google Ads, Meta Ads) and analytics tools.

• Strong research, analytical, and conceptual thinking skills.

• A proactive, ownership-driven mindset with excellent time management.

• Experience in pitch strategy development and creative briefing.

• Knowledge of digital marketing metrics (CTR, CPC, ROAS) and media planning.

• Passion for advertising, pop culture, and creative storytelling.

Akij Venture Group is looking for a dynamic Strategic/Campaign Planner to join our Digital Marketing unit. This is your chance to take ownership of campaigns from concept to execution for one of Bangladesh's most renowned conglomerates.

Responsibilities:

• Develop comprehensive brand strategies, campaign concepts, and creative briefs that align with business objectives.

• Act as the project lead, taking full ownership of campaigns from initial strategy through to final execution.

• Conduct in-depth market research, audience analysis, and competitor benchmarking to generate actionable insights.

• Plan and execute innovative campaigns utilizing video, digital content, storytelling, and experiential marketing.

• Collaborate with creative, media, and client service teams to ensure consistent and effective communication.

• Monitor campaign performance using analytics; provide insights and data-driven recommendations for optimization.

• Create and deliver powerful, visually compelling presentations for internal stakeholders, clients, and new business pitches.

• Stay abreast of industry trends, consumer behavior, and cultural shifts to inject fresh, innovative ideas into every project.

• Research and document campaign best practices to continuously improve strategic effectiveness.

• Mobile bill
• Salary Review: Yearly
• Festival Bonus: 2

• Other Benefits as per company policy.