Title: Executive Digital Marketing
Company Name: Ladder International
Vacancy: 02
Age: 20 to 30 years
Job Location: Dhaka
Salary: Negotiable
Experience:
Strong interest in social media and digital content creation.Good communication and interpersonal skills.Creative mindset with strong visual and storytelling skills.Ability to work independently as well as with a team.Willingness to learn new tools, trends and techniques.Candidates with a strong portfolio of Reels, videos, social media posts or other creative work will be preferred.
Manage and maintain the company's Facebook, Instagram, LinkedIn, YouTube and other social media platforms.
Communicate with potential clients through leads generated from digital marketing activities.
Create creative posters, social media posts and promotional materials.
Produce and edit short-form and long-form videos, Reels, Shorts, LinkedIn videos and YouTube content.
Transform raw footage, screen recordings, project materials and creative ideas into polished video content.
Create content from client projects, case studies, portfolio work, testimonials and success stories.
Develop content around educational topics, industry insights, project showcases, before/after transformations, client problems and solutions, team stories and behind-the-scenes activities.
Support founder/team personal branding through creative digital content.
Create engaging openings/hooks to improve audience attention and viewer retention.
Add captions, subtitles, transitions, motion graphics, sound effects, music and other elements where appropriate.
Repurpose long-form content into multiple short-form videos.
Maintain consistency in visual style, storytelling and brand identity.
Collaborate with the graphic designer and marketing team to develop effective digital content.
Organize and maintain video footage, project files, assets and content libraries.
Stay updated with current social media trends, video formats, editing styles and platform best practices.
Perform other marketing and content-related responsibilities as assigned.