Job Description
Title: Executive, Brand
Company Name: Apex Footwear Limited
Vacancy: --
Location: Dhaka (GULSHAN 1)
Salary: Negotiable
Experience:
∎ At least 2 years
∎ The applicants should have experience in the following business area(s):Manufacturing (FMCG), Retail Store, Tannery/Footwear
Published: 24 Jul 2024
Education:
∎ Bachelor of Business Administration (BBA) in Marketing
Requirements:
Additional Requirements:
∎ Good communication and presentation skills.
∎ Knowledge of the local and global fashion market would be an added advantage.
∎ Good command of Microsoft Office applications
∎ Good communication and presentation skills.
∎ Knowledge of the local and global fashion market would be an added advantage.
∎ Good command of Microsoft Office applications
Responsibilities & Context:
∎ Assist in managing and developing the brand/product portfolio through brand sales analysis, Portfolio mix, and growth strategies in order to ensure brand profitability.
∎ Execute strategies and manage marketing campaigns to ensure that products meet customers’ expectations and to build the credibility of brands.
∎ Manage and co-ordinate campaign activity to deliver KPIs and ensure the expenditure within the marketing budget.
∎ Collect & share market intelligence reports for assigned categories.
∎ Conduct market research to evaluate current customer trends and brand awareness as well as to predict future trends to maintain consistency in branding.
∎ Manage end-to-end execution of marketing campaigns and communicate with different internal and external stakeholders to ensure the success of marketing campaigns.
∎ Provide reports to allow proper measurement of marketing activities and strategic recommendations based on analysis of ongoing trade and consumer promotion programs.
∎ Implements strategies and objectives for building and executing year-round brand engagement through partnerships, and social media.
∎ Assist in managing and developing the brand/product portfolio through brand sales analysis, Portfolio mix, and growth strategies in order to ensure brand profitability.
∎ Execute strategies and manage marketing campaigns to ensure that products meet customers’ expectations and to build the credibility of brands.
∎ Manage and co-ordinate campaign activity to deliver KPIs and ensure the expenditure within the marketing budget.
∎ Collect & share market intelligence reports for assigned categories.
∎ Conduct market research to evaluate current customer trends and brand awareness as well as to predict future trends to maintain consistency in branding.
∎ Manage end-to-end execution of marketing campaigns and communicate with different internal and external stakeholders to ensure the success of marketing campaigns.
∎ Provide reports to allow proper measurement of marketing activities and strategic recommendations based on analysis of ongoing trade and consumer promotion programs.
∎ Implements strategies and objectives for building and executing year-round brand engagement through partnerships, and social media.
Skills & Expertise:
Compensation & Other Benefits:
∎ Provident fund, Gratuity
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
∎ Life Insurance (Accidental and Hospitalization)
∎ Discounts in hospitals & diagnostic centers
∎ Pick & Drop Facility (Depends on availability)
∎ Partially Subsidized Lunch
∎ Daycare service
∎ Apex Family Discount on Apex products
∎ Life Insurance (Accidental and Hospitalization)
∎ Discounts in hospitals & diagnostic centers
∎ Pick & Drop Facility (Depends on availability)
∎ Partially Subsidized Lunch
∎ Daycare service
∎ Apex Family Discount on Apex products
Workplace:
∎ Work at office
Employment Status: Full Time
Job Location: Dhaka (GULSHAN 1)
Company Information:
∎ Apex Footwear Limited
∎ House # 06, Road # 137, Block # SE(D), Gulshan 01, Dhaka 1212
∎ Apex Footwear Limited (AFL) is the leading manufacturer, exporter and retailer of leather footwear in Bangladesh. The company’s export unit is the leader in leather footwear export with 15+ destinations across Europe, North America & Asia. The company’s local unit comprising both Retail and Wholesale channels has a strong footprint with 250+ own retail outlets, 270+ authorized franchisee and 150+ listed distributors across the country. Being a renowned public limited company, AFL has employed more than 13,000 people and is fully compliant with the Corporate Governance Compliance Report. The company generated revenues of USD 175 million up to June 2017.
Address::
∎ House # 06, Road # 137, Block # SE(D), Gulshan 01, Dhaka 1212
∎ Apex Footwear Limited (AFL) is the leading manufacturer, exporter and retailer of leather footwear in Bangladesh. The company’s export unit is the leader in leather footwear export with 15+ destinations across Europe, North America & Asia. The company’s local unit comprising both Retail and Wholesale channels has a strong footprint with 250+ own retail outlets, 270+ authorized franchisee and 150+ listed distributors across the country. Being a renowned public limited company, AFL has employed more than 13,000 people and is fully compliant with the Corporate Governance Compliance Report. The company generated revenues of USD 175 million up to June 2017.
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 23 Aug 2024
Category: Marketing/Sales
