Digital Marketing Manager

Job Description

Title: Digital Marketing Manager

Company Name: Study Solutions

Vacancy: 02

Age: 20 to 35 years

Job Location: Dhaka (Banani)

Salary: Tk. 30000 - 60000 (Monthly)

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): Consulting Firms

• Bachelor/Honors

• At least 2 years
• The applicants should have experience in the following business area(s): Consulting Firms

• Age 20 to 35 years

1. Full-Funnel Strategy: Orchestrates everything from high-level digital strategy and budget allocation to day-to-day campaign execution across the entire customer journey.

2. Paid Media Mastery (Paid Acquisition): Runs and optimizes high-ROI ad campaigns across major networks like Meta (Facebook/Instagram), Google Ads, and LinkedIn to maximize ad spend.

3. Organic Growth & Retention: Builds long-term brand authority by overseeing Search Engine Optimization (SEO), organic social media channels, and tailored email marketing workflows.

4. Data-Driven Decision Making: Analyzes web traffic and user behavior via platforms like GA4 to track key performance metrics (KPIs) and deliver actionable business insights.

5. Conversion Rate Optimization (CRO): Continuously runs A/B split tests on ad creatives, landing pages, and email copy to eliminate friction points and boost conversion rates.

6. Multitasking Across Contexts: Functions seamlessly as a hands-on executor in small businesses, an agile growth hacker in startups, or a collaborative team leader in large corporations.

7. AI-Powered Ability: Leverages modern AI tools to accelerate copywriting, automate bidding, dive deeper into audience insights, and scale highly personalized content.