Digital Marketing Manager

Job Description

Title: Digital Marketing Manager

Company Name: Banglalink

Vacancy: 1

Location: Dhaka

Experience:
∎ 3 to 5 years

Published: 26 May 2024

Education:
∎ BBA (Preferably in Marketing)/BSC Degree from any UGC approved University

Requirements:

Additional Requirements:
∎ Person with disability are encouraged to apply
∎ Required- 3 to 5 years of experience in relevant area Required Capabilities
∎ Advanced knowledge in Brand Strategy and Brand Campaign Planning focusing on Digital Media, Creative Design Principles, Facebook Marketing, Instagram Marketing, LinkedIn Marketing, Google Advertising, Programmatic Advertising
∎ Sound expertise in the following Tools: Search Console, Google Analytics 4, Firebase, Facebook Ad Manager, Google Ads, Microsoft Excel, Microsoft Powerpoint
∎ Basic knowledge in ChatGPT, Midjourney and Other AI Tool Prompts

Responsibilities & Context:
∎ Collaborate with media agency in developing high quality digital media plan by understanding audience behavior in digital space and develop optimized digital media mix.
∎ Coordinate with Brands team to understand campaign brief, relay that to media agency and mediate negotiations to acquire advertising space across digital media platforms.
∎ Oversee timely execution of digital media campaigns, liaise with Brands team to guide and ensure proper delivery of campaign creatives.
∎ Monitor campaign performance, provide optimization feedback to media agency and analyze every touchpoint/piece of content or messaging involved in a dedicated digital marketing campaign.
∎ Collaborate with Brand Team to drive digital communications.
∎ Liaise and guide advertising agencies in media planning and implementation, review all Digital plans shared by Media Agency and make recommendations. -
∎ Monitor Agencies’ performance and evaluate in light of effectiveness of brand placement and customer response.
∎ Manage end-to-end process of formulation of yearly campaign budget and Digital Media budget to monitor, control and report expenditure against all financial budgets.

Compensation & Other Benefits:

Employment Status: Full Time

Job Location: Dhaka

Apply URL::

Apply Procedure:

Company Information:
∎ Banglalink
∎ Tigers' Den, Plo 4, SW (H) Gulshan Avenue, Gulshan, Dhaka-1212
∎ Wireless Telecommunication

Address::
∎ Tigers' Den, Plo 4, SW (H) Gulshan Avenue, Gulshan, Dhaka-1212
∎ Wireless Telecommunication

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 2 Jun 2024

Category: Marketing/Sales