Title: Digital Marketing Executive
Company Name: IconShopper.com
Vacancy: 2
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing, Bachelor degree in any discipline, Masters degree in any discipline
Experience Requirements:
∎ 1 to 2 year(s)
∎ The applicants should have experience in the following business area(s):
Direct Selling/Marketing Service Company, Garments, Inventory/Warehouse
∎ Freshers are also encouraged to apply.
Job Context:
∎ Social media marketing - developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, YouTube and Instagram.
∎ Search engine optimisation (SEO) - developing strategies to increase the number of visitors to a website by achieving high-ranking placements in search results.
∎ Pay-per-click (PPC) campaigns - sponsored online advertising paid for by the business to appear alongside non-paid search results.
∎ Mobile marketing - includes app-based, in-game, location-based and SMS marketing.
∎ Affiliate marketing - where a business allows other businesses (affiliates) to sell products on their website. The affiliate is paid commission for each customer brought to the website by their own marketing strategies.
Job Responsibilities:
∎ All types of ads run (campaign) & result oriented as per Managing Director. Engaging static/video & others content.
∎ Publish powerful & engaging content.
∎ Create all social media platforms (Face book, YouTube, Instagram, Tiktok, Twitter & Pinterest )
∎ Quality content (Images/Video) SEO related products description.
∎ Sales Group/Business Group add & post publish.
∎ Media Buying: Online/Newspapers/Magazine, Native Ads (IMO, ShareIT, Likee etc.) & Influencer Marketing.
∎ Website design & quality content development.
∎ Local SEO for Outlet.
∎ Facebook page audit (Finding problems & solved).
∎ Website audit (Finding problems & solved).
∎ Making creative offer & moments marketing.
∎ SMS & WhatsApp Marketing. BM
∎ Tag Manager, API, Pixel & Shop.
∎ Follow up competitor activities & analysis.
∎ Outdoor activation (eg. Fair/Trade fair).
∎ Making content calendar per month collaboration with design (creative) team.
∎ Customer review collection, publish facebook & website.
∎ Create and upload copy and images for the organisation's website
∎ Write and dispatch email marketing campaigns
∎ Provide accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI)
∎ Research new online media opportunities that may benefit the business including mobile, social media, development of blogs and forums
∎ Design website banners and assist with web visuals
∎ Communicate with clients, affiliate networks and affiliate partners
∎ Conduct keyword research and web statistics reporting
∎ Contribute to social media engagement and brand awareness campaigns content
∎ Use web analytics software to monitor the performance of client websites and make recommendations for improvement
∎ Contribute to company and industry blogs and manage e-communications
∎ Assist with paid media, including liaising with digital advertising agencies
∎ Develop and integrate content marketing strategies
∎ Keep up to date with current digital trends
∎ Manage the contact database and assist with lead generation activities
∎ Negotiate with media suppliers to achieve the best price for clients.
Additional Requirements:
∎ Age 20 to 32 years
∎ Both males and females are allowed to apply
∎ Female are Highly Encouraged to Apply.
Salary: Tk. 20000 - 30000 (Monthly)
Compensation & Other Benefits:
∎ T/A, Mobile bill, Performance bonus
∎ Lunch Facilities: Partially Subsidize
∎ Salary Review: Yearly
∎ Festival Bonus: 2
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 7 Dec 2023
Company Information:
∎ 8 Nov 2023
∎ IconShopper.com
∎ Address : 289/3/A,East Nakhalpara,Tejgaon 1/A,Dhaka-1215
Category: Marketing/Sales
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Source: bdjobs.com