Title: Digital Marketing Executive
Company Name: Classic Education Group
Vacancy: 2
Age: 22 to 32 years
Job Location: Dhaka
Salary: Tk. 18000 (Monthly)
Experience:
Published: 2026-01-24
Application Deadline: 2026-01-31
Education:
Responsibilities
Digital Marketing & Lead Generation
Plan, execute, and optimize Meta & Google Ads campaigns
Generate qualified leads for Study Abroad, Immigration & IELTS services
Build and manage marketing funnels from lead to enrollment
Monitor and optimize CPL, ROAS, conversions, reach & engagement
Run seasonal campaigns (Intakes, Visa rush, IELTS batches, Scholarships)
Conduct A/B testing on creatives, audiences, and ad formats
Implement retargeting strategies to improve lead quality
Social Media & Content Execution
Manage official Facebook & Instagram pages
Write engaging captions in Bangla & English with strong CTAs
Coordinate with designers/video editors for ads, reels & posts
Maintain brand tone and consistency across platforms
Plan and execute monthly content calendars
Analytics, Reporting & Tools
Track performance via Meta Ads Manager, Google Ads & Google Analytics
Maintain proper lead tracking & reporting (weekly/monthly)
Analyze data and suggest performance improvements
Stay updated with ad algorithms & digital marketing trends