Title: Digital Marketing Executive
Company Name: A Renowned Company (Retail Business)
Vacancy: 1
Age: 20 to 30 years
Job Location: Dhaka
Salary: Negotiable
Experience:
· Plan, execute, and optimize digital marketing campaigns across Meta (Facebook & Instagram), Google, YouTube, and other digital platforms.
· Manage & post social media content, engagement, community management and brand growth.
· Create and execute paid advertising campaigns with a focus on ROI and sales conversion.
· Conduct keyword research and implement SEO strategies to improve website ranking and organic traffic.
· Monitor campaign performance using Google Analytics, GA4, Meta Business Suite, and other analytics tools.
· Improve ROAS, CTR, conversion rate, and customer acquisition performance.
· Prepare weekly and monthly performance reports with actionable insights.
· Coordinate with the graphic design and content teams to develop creative marketing materials.
· Analyze competitors, fashion trends, and customer behavior to identify growth opportunities.
· Plan and manage seasonal marketing activities, product launch, and promotional campaigns that strengthen brand positioning.
· Support influencer marketing, brand collaborations, and community-building initiatives
· Ensure consistent brand communication across all digital platforms, advertisements, and marketing materials.