Digital Brand Manager

Job Description

Title: Digital Brand Manager

Company Name: Leading edge

Vacancy: 02

Age: 27 to 35 years

Job Location: Dhaka (Mohakhali)

Salary: Negotiable

Experience:

• 3 to 5 years
• The applicants should have experience in the following business area(s): Furniture, Shop/Showroom

• Bachelor of Business Administration (BBA) in Marketing

• 3 to 5 years
• The applicants should have experience in the following business area(s): Furniture, Shop/Showroom

• Age 27 to 35 years

Key Responsibilities

• Develop and execute data-driven digital marketing strategies across platforms (Website, Facebook, Instagram, YouTube, Linkedin.)

• Plan and manage WhatsApp and Email marketing campaigns for product promotions and client engagement

• Manage and optimize the WordPress-based company website (content updates, SEO improvements, plugin integrations, etc.)

• Lead SEO/SEM efforts to increase organic traffic and search visibility

• Plan and execute paid advertising campaigns (Google Ads, Meta Ads, etc.)

• Develop interactive content and marketing strategies to drive more walk-in customers to the showroom

• Manage and grow social media channels with regular content, community engagement, and performance tracking

• Use tools like Google Analytics, Meta Business Suite, etc., to monitor campaign effectiveness and report on KPIs

• Create and execute email and SMS marketing campaigns

• Collaborate with the sales and showroom team to drive qualified leads and monitor conversions

• Stay updated with digital trends, tools, and competitor strategies
  
  Additional Requirements:

  • Strong command of digital ad platforms (Google Ads, Facebook Ads Manager, etc.)

  • Hands-on experience with SEO/SEM, WhatsApp campaign tools, and email marketing software

  • Working knowledge of WordPress website management

  • Strong analytical and reporting skills

  • Excellent communication and project management abilities

  • Ability to multitask and lead digital projects independently

  Preferred Skills

  • Experience in the furniture, retail, or interior design industry

  • Basic knowledge of design tools (e.g., Canva, Adobe Creative Suite)

  • Familiarity with CRM or marketing automation tools

  What We Offer

  • Competitive salary based on experience

  • Performance-based bonuses

  • Opportunity to lead and expand the digital marketing team

  • A friendly, collaborative, and innovation-focused work environment