Title: Deputy Manager/ Manager, Marketing
Company Name: Aftab Bahumukhi Farms Ltd.
Vacancy: --
Age: Na
Job Location: Dhaka
Salary: Negotiable
Experience:
Develop and implement comprehensive marketing strategies and plans that align with Aftab’s business objectives.
Conduct market research to identify trends, customer needs, and competitive landscape.
Collaborate with senior management to define marketing goals and KPIs.
Enhance and maintain the Aftab brand, ensuring consistent messaging and visual identity across all marketing channels.
Develop branding campaigns and initiatives to increase brand awareness and loyalty.
Lead the marketing efforts for all product categories including DOC, cattle feed, poultry feed, and fish feed.
Develop and manage product launch plans, promotional activities, and advertising campaigns.
Work closely with the sales team to develop sales tools and collateral that support product sales.
Oversee digital marketing efforts including social media, SEO, email marketing, and online advertising.
Analyze digital marketing metrics and optimize campaigns to improve performance and ROI.
Develop and implement customer engagement strategies to build strong relationships with key stakeholders including farmers, distributors, and retailers.
Organize events, trade shows, and seminars to promote Aftab’s products and connect with customers.
Develop and manage the marketing budget, ensuring efficient allocation of resources and achieving financial targets.
Monitor and report on the effectiveness of marketing activities and their impact on sales and profitability.
| University | Percentage (%) |
|---|---|
| National University | 15.26% |
| University of Dhaka | 6.50% |
| Southeast University | 3.47% |
| University of Rajshahi | 3.17% |
| 2.57% | |
| American International University Bangladesh (AIUB) | 2.57% |
| North South University | 2.27% |
| Asian University of Bangladesh | 2.27% |
| Jagannath University | 1.81% |
| BRAC University | 1.66% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 5.59% |
| 31-35 | 23.56% |
| 36-40 | 36.56% |
| 40+ | 33.08% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 1.21% |
| 20K-30K | 1.21% |
| 30K-40K | 6.98% |
| 40K-50K | 10.77% |
| 50K+ | 79.82% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 4.23% |
| 0.1 - 1 years | 2.87% |
| 1.1 - 3 years | 5.44% |
| 3.1 - 5 years | 3.78% |
| 5+ years | 83.69% |