Title: Copywriter
Company Name: BRAC Bank PLC
Vacancy: --
Age: Na
Job Location: Anywhere in Bangladesh
Salary: --
Experience:
Four-year graduation in any discipline from any UGC-approved or accredited foreign university.
Strong conceptual thinking with the ability to align creative ideas with business objectives.
Excellence in creative writing in both English and Bangla.
Proven storytelling skills with a passion for writing, content creation, and marketing.
6-8 years of experience in a relevant role, preferably in an agency environment.
Basic understanding of, and strong curiosity about, advertising, branding, and digital media.
Proficient in customer centricity, self-propelled, and capable of meeting deadlines.
BRAC Bank PLC is a full-service private commercial bank in Bangladesh, aiming to become the most trusted, innovative and inclusive bank, driven by purpose and powered by people. It plays a pivotal role in shaping the country's financial future, with a clear focus on sustainability. With the highest market capitalization, the highest international shareholding and the country's best credit rating, the bank leads the Bangladesh banking industry in key financial metrics. BRAC Bank is considered the standard bearer of good governance, ethics and values-based banking. BRAC Bank today serves as a trusted partner for individuals and businesses across every segment of the economy - Small & Medium Enterprises (SME), Corporate & Institutional and Retail Banking.
BRAC Bank seeks an ambitious, intelligent, purpose-driven, and enthusiastic individual for the following position in its Marketing Division:
Copywriter
Grade: PO/SPO
KEY RESPONSIBILITIES:
| University | Percentage (%) |
|---|---|
| National University | 13.90% |
| University of Dhaka | 4.60% |
| Jahangirnagar University | 1.78% |
| North South University | 1.69% |
| Jagannath University | 1.50% |
| University of Chittagong | 1.50% |
| Daffodil International University (DIU) | 1.31% |
| Independent University, Bangladesh | 1.13% |
| BRAC University | 1.13% |
| University of Rajshahi | 0.85% |
| Age Range | Percentage (%) |
|---|---|
| 20-30 | 63.38% |
| 31-35 | 27.79% |
| 36-40 | 6.48% |
| 40+ | 2.16% |
| Salary Range | Percentage (%) |
|---|---|
| 0-20K | 9.86% |
| 20K-30K | 46.01% |
| 30K-40K | 21.41% |
| 40K-50K | 11.27% |
| 50K+ | 11.46% |
| Experience Range | Percentage (%) |
|---|---|
| 0 years (Freshers) | 21.13% |
| 0.1 - 1 years | 8.45% |
| 1.1 - 3 years | 20.75% |
| 3.1 - 5 years | 17.65% |
| 5+ years | 32.02% |