Asst. Manager/ Deputy Manager- Brand & Outdoor Activation (Cement Industry)
Job Description
Title: Asst. Manager/ Deputy Manager- Brand & Outdoor Activation (Cement Industry)
Company Name: A Reputed Group of Companies
Vacancy: 01
Age: 25 to 45 years
Job Location: Dhaka
Salary: --
Experience:
- At least 5 years
- The applicants should have experience in the following business area(s): Cement Industry
Published: 2026-03-30
Application Deadline: 2026-04-15
Education:
Bachelor’s degree in Marketing, Business Administration, or related field
MBA (Marketing) preferred
Requirements:
- At least 5 years
- The applicants should have experience in the following business area(s): Cement Industry
Skills Required:
Additional Requirements:
- Age 25 to 45 years
- Only Male
Strong understanding of rural and semi-urban marketing (important in cement industry)
Vendor negotiation and management skills
Project management and execution capability
Analytical mindset for ROI tracking
Communication and coordination skills
Willingness to travel extensively
Responsibilities & Context:
Outdoor Branding & Visibility:
Plan and execute outdoor campaigns (billboards, wall paintings, shop signages, hoardings, transit media).
Identify high-impact locations based on sales zones and traffic insights.
Ensure proper installation, maintenance, and visibility of branding materials.
Monitor competitor outdoor activities and recommend counter-strategies.
Dealer & Retail Branding:
Develop and implement branding at dealer/retailer outlets (shop boards, display units, glow signs).
Coordinate with sales teams to prioritize key dealers and high-volume outlets.
Ensure brand guidelines are consistently followed across all retail touchpoints.
Activation Campaigns:
Plan and execute on-ground activations such as:
Contractor meets
Mason engagement programs
Roadshows and market activations
Manage event agencies and vendors for execution.
Track engagement and effectiveness of activation programs.
Vendor & Agency Management:
Liaise with advertising agencies, printers, fabricators, and event partners.
Negotiate costs and ensure timely delivery of materials/services.
Maintain quality control across all executions.
Budget Management:
Prepare and manage budgets for outdoor and activation activities.
Optimize cost vs. impact for campaigns.
Track ROI and report on campaign effectiveness.
Market Intelligence:
Conduct regular market visits to evaluate brand presence and competitor activities.
Gather feedback from dealers, contractors, and customers.
Provide actionable insights to marketing and sales teams.
Coordination & Reporting:
Work closely with sales, distribution, and regional teams.
Prepare regular reports on campaign performance, visibility audits, and activation outcomes.
Maintain documentation and photo records of branding activities.
Job Other Benifits:
- T/A,Mobile bill
- Salary Review: Yearly
- Festival Bonus: 2
Employment Status: Full Time
Job Work Place: Work at office
Company Information:
Gender: Only Male can apply
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Category: Marketing/Sales
