Assistant Manager - Marketing

Job Description

Title: Assistant Manager - Marketing

Company Name: National Agricare Group

Vacancy: 1

Age: 32 to 40 years

Job Location: Dhaka (Kawran Bazar)

Salary: Tk. 35000 - 45000 (Monthly)

Experience:

• 2 to 5 years
• The applicants should have experience in the following business area(s): Multinational Companies, Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies

• Bachelor of Business Administration (BBA) in Marketing
• Master of Business Administration (MBA) in Marketing
• IBA, Dhaka University,Jahangirnagar University,North South University,BRAC University,Southeast University students will get preference

• 2 to 5 years
• The applicants should have experience in the following business area(s): Multinational Companies, Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies

• Age 32 to 40 years
• Only Male

Purpose of the job: Ensure sales target achivement by maximizing profitby the following tasks:

1. Prepare annual sales budget, Promotional budget and marketing budget to get advantage from

competitors.

2. Prepare Marketing plan for four Mega Brand of National AgriCare (eg. Splendor, Tipoff, NAC Gold, Veer)

3. Organize & Conduct Training program for all PP/RSO/TSO/Regional Head twice in a year.

4. Develop market penetration plan, market development plan based on crop potentiality and market potentiality.

5. Develop new source and new product for sustainable business growth.

Job Customer:

Internal: Superior, Sales Team, Marketing Team and all cross functional department

External: DAE, BADC, BARI, BRRI, Regulatory Authority, NGOs and all stake holders

Principal Accountabilities:

1. Prepare long term, Mid-term and short-term sales plan on mega brand products

2. Prepare strategy to make No. one position on made in Bangladesh products (eg. Advertising, bill board, video, branding in DAE, customer, retailer and farmers level)

3. Prepare marketing plan for Mega brand and made in Bangladesh products

4. Prepare and develop updated and effective promotional materials

5. Develop and prepare training manuals for sales and marketing team

6. Develop and maintain relationship and communication with the personnel of DAE, BADC, BARI, BRRI,

NGOs and others stakeholders

7. Generate innovative ideas to develop promotional strategies and programs

8. Monitor promotional program in terms of actual/Projection

9. Ensure effective utilization of promotional fund

10. Monitor the sales against sales target and develop appropriate strategy to meet sales forecast

11. Monitor the competitor's product, brand, activities, pricing, program for formulate the business

decision

12. Co-ordinate with the cross functional department regarding RM, PM, ROFO for stable FG production

and supply

13.Establish long lasting sales and marketing team for sustainable business.

14. Prepare a plan for secured business in the long run (eg. Security deposit from customer)

15. Establish and strengthen distribution network through cost effective operation

16. Execute any others work assign by the superior

• T/A,Mobile bill
• Lunch Facilities: Partially Subsidize
• Salary Review: Yearly
• Festival Bonus: 2