Assistant Manager, Consumer Engagement & Digital Marketing, BRAC Dairy and Food Project

Job Description

Title: Assistant Manager, Consumer Engagement & Digital Marketing, BRAC Dairy and Food Project

Company Name: BRAC Enterprises

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ The candidate should have Bachelor's degree in Business Studies, Marketing, and other relevant disciplines with a minimum CGPA 2.00 or 2nd division/ class or equivalent result in all academic examinations from any recognized institution.

Experience Requirements:
∎ At least 2 year(s)

Job Responsibilities:
∎ Execute various activities & processes via internal and digital communication tools as per approved Marketing strategy.
∎ Utilize internal and external initiatives, publications and events to communicate and strengthen the corporate brand, including but not limited to newsletters, greeting cards, brochures, and other promotional and gift materials.
∎ Ensure understanding, implementation and proper adherence of Corporate Brand Guideline and monitor the usage and Brand in Communications across the group in line with Corporate Brand Guideline.
∎ Develop and drive implementation of Enterprises’ Communication Guideline.
∎ Plan, develop and execute Enterprises’ digital/ online marketing strategy to include online, news media, web, e-commerce and Search Engine Optimization (SEO) to drive the business forwards through key marketing channels.
∎ Manage online branding, communications and campaigns through the company website, email marketing, building the online community, attracting new customers, creating brand advocacy, and search marketing.
∎ Enhance corporate image in Digital, Social and News Media platforms and ensure that all marketing initiative in digital platforms is being executed effectively, cost-efficiently and as per priority.
∎ Customer Relationship Management over phone, social media, email and other channels.
∎ Manage the security and smooth functioning of digital assets such as websites, domain, hosting, social media and other accounts etc.
∎ Complaint Management and solving complaints with cross-departmental help
∎ Ensure the safety of team members from any harm, abuse, neglect, harassment and exploitation to achieve the programme’s goals on safeguarding implementation. Act as a key source of support, guidance and expertise on safeguarding for establishing a safe working environment.
∎ Practice, promote and endorse the issues of safeguarding policy among team members and ensure the implementation of safeguarding standards in every course of action.
∎ Follow the safeguarding reporting procedure in case any reportable incident takes place, encourage others to do so.

Salary: Negotiable

Compensation & Other Benefits:
∎ Health & Life Insurance, Festival Bonuses, Contributory Provident Fund, Gratuity and Others.

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 16 Apr 2022

Company Information:
∎ 7 Apr 2022
∎ BRAC Enterprises
∎ Address : BRAC Centre, 75 Mohakhali, Dhaka 1212
∎ Web : enterprises.brac.net
∎ Business : BRAC Enterprises, the social enterprise and investment division of BRAC were initiated as intervention to serve a need or create market access for the marginal producers. BRAC Enterprises strives to strike the right balance between financial surplus and social returns in order to achieve the targeted double/ triple bottom lines. By operating as a surplus generating enterprises that aims to alleviate poverty through its business operations and supply chain, BRAC succeeds in implementing its vision to serve the society in a profitable manner. Now, these socially profitable enterprises, across crafts, agriculture, livestock, poultry, fisheries, health and retail sector are making a significant contribution to the local economy through the creation of market linkage, entrepreneurs and employment opportunities.

Category: Marketing/Sales

: BRAC believes that everyone we work with including our staff, partners, programme participants and the community has the right to be protected from all forms of harm, abuse, neglect, harassment, and exploitation. We uphold human dignity and inclusion rights for all, regardless of age, race, religion, gender, disability, ethnic origin or socio-economic condition. As an equal opportunity employer, we actively encourage applications from women and gender-diverse individuals. We welcome persons with disabilities to apply. We nurture a culture where all individuals have the opportunity to realize their potential. Any personal persuasion will result in disqualification of candidature.

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