Title: Assistant Manager - Brand
Company Name: Olympic Industries Limited
Vacancy: Not specific
Job Location: Dhaka
Employment Status: Full-time
Educational Requirements:
∎ BBA & MBA in Marketing from any reputed institution.
Experience Requirements:
∎ 6 to 8 year(s)
∎ The applicants should have experience in the following area(s):
Brand strategies, Market Research, Product Development
∎ The applicants should have experience in the following business area(s):
Manufacturing (FMCG)
Job Responsibilities:
∎ Based on insights into the market and consumer habits, needs, and desires- providing recommendation, modifications of existing products to increase market share, or suggests the development of new products to attract new customers and meet new demands.
∎ Identifying assigned brand's main audience and determining how to best communicate with it
∎ Crafting a logo and tagline to creating a consistent brand voice and personality
∎ Collecting and analyzing data to understand market trends, competitor activities, and the behavior of a brand's target audience
∎ Overseeing consumer research, tracking the success of initiatives, and keeping a keen eye on developments within the market
∎ Working closely with marketing and advertising counterparts to ensure that the brand strategy is being applied consistently. Consistency in communication is essential to establishing brand recognition.
∎ Identifying appropriate marketing channels to reviewing copy, graphics, and other assets before a campaign goes live.
∎ Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers' expectations and to build the credibility of brands
∎ Creating and managing promotional collateral to establish and maintain product branding
∎ Managing the budget for advertising and promotional items
∎ Prepare Annual Sales Forecast & budget for all assigned brands keeping in line with the goal of the company
∎ Monitor and control budgeted brand expenditure to constantly achieve enhanced cost effectiveness and brand value
Additional Requirements:
∎ Good interpersonal and communication skills
∎ Ability to work collaboratively with a team environment.
∎ Able to work independently and under pressure.
∎ Should be energetic, proactive, result oriented and hard working.
∎ Strong analytical ability.
∎ High level of professional integrity.
Salary: Negotiable
Compensation & Other Benefits:
∎ Attractive salary package will be offered to the deserved candidates as per company policy.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 7 Jul 2021
Company Information:
∎ 17 Jun 2021
∎ Olympic Industries Limited
∎ Address : Amin Court (6th Floor), 62-63, Motijheel C/A, Dhaka-1000.
∎ Web : www.olympicbd.com
Category: Marketing/Sales
Source: bdjobs.com