Area Sales Manager (ASM)

Job Description

Title: Area Sales Manager (ASM)

Company Name: Akboria Limited

Vacancy: n/a

Age: Na

Job Location: Anywhere in Bangladesh

Salary: --

Experience:

Published: 2026-04-16

Application Deadline: 2026-04-23

Education: V. Educational Requirements 1.Bachelor’s degree in Business, Marketing, or a related field (MBA is often preferred). 2.Minimum 3–5 years of experience in field sales, with at least 1–2 years in a supervisory role.

Requirements:

Skills Required:

Additional Requirements:

Responsibilities & Context: I. Primary Objective 1.To achieve sales targets and expand market share within the assigned territory. 2.To lead, train, and motivate the field sales team (Sales Executives/Officers). 3.To build and maintain strong, long-term relationships with distributors, retailers, and key accounts. II. Key Responsibilities 1.Sales Target Achievement: Meet or exceed monthly, quarterly, and annual sales volume and value targets. 2.Territory Planning: Design and implement effective sales strategies and "beat plans" for the sales team to maximize market coverage. 3.Team Management: Recruit, train, and monitor the performance of Sales Executives and medical representatives (where applicable). 4.Distributor Management: Appoint new distributors and manage existing ones to ensure optimal stock levels and timely collections. 5.Market Intelligence: Monitor competitor activities, pricing, and new product launches to provide feedback to the marketing team. 6.Customer Relationship Management (CRM): Visit key retail outlets and wholesalers regularly to resolve grievances and build brand loyalty. 7.Promotion Execution: Oversee the implementation of trade marketing schemes, displays, and promotional campaigns at the ground level. 8.Reporting & Documentation: Provide daily/weekly reports on sales figures, secondary sales, and market trends to the Regional Sales Manager. 9.Budget Oversight: Manage the assigned territory`s budget, including travel expenses and promotional spending. 10.Stock & Supply Chain: Coordinate with the logistics department to ensure there are no stock-outs at the distributor or retail level. III. Required Skills & Qualifications 1.Sales Expertise: Proven track record in field sales, preferably in FMCG, Pharma, or Consumer Durables. 2.Leadership: Ability to lead a diverse team and drive performance through coaching and mentorship. 3.Negotiation Skills: Strong ability to persuade and close deals with tough distributors or corporate clients. 4.Analytical Skills: Proficiency in analyzing sales data and Excel reports to identify "low-performing" pockets in the territory. 5.Local Knowledge: Deep understanding of the local geography, language, and cultural nuances of the assigned area. IV. Physical & Travel Requirements 1Extensive Travel: Must be willing to travel up to 70–80% of the time within the assigned territory. 2.Vehicle: Often requires a valid driving license and a personal vehicle (depending on company policy).

Job Other Benifits:

Employment Status: Full Time

Job Work Place:

Company Information:

Gender: Both Male and Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

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