Admission & Marketing Director

Job Description

Title: Admission & Marketing Director

Company Name: Canadian University of Bangladesh

Vacancy: Not specific

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Marketing
∎ MBA will add extra mileage.
∎ Skills Required: Business Development, Communication, Computer skill, Marketing

Experience Requirements:
∎ At least 7 year(s)

Job Responsibilities:
∎ 1. Works directly with senior management of the organization to develop marketing programs, design marketing strategies, and implement marketing campaigns.
∎ 2. Provides leadership and direction in the development, implementation, and monitoring of the strategic marketing plan for the organization.
∎ 3. Oversees the design, content, production of printed promotional materials including catalogs, brochures, flyers, and program and media guides.
∎ 4. Establishes and implements short- and long-range marketing goals, objectives, policies, and procedures for the organization; evaluates program effectiveness and effects changes required for improvement.
∎ 5. Provides support for promotional special events such as open houses, book signings, fundraisers, outreach and community events, tours, press conferences, banquets, exhibits, product or service fairs, and athletic events.
∎ 6. Establishes and maintains a staffing structure to support the marketing efforts of the organization; oversees a team of marketing support staff, to include performance evaluation, training and motivation, and direct participation in personnel actions.
∎ 7. Develops and manages annual marketing budgets for the organization, regularly monitors expenditures; prepares summary assessments and reports.
∎ 8. Initiates and implements direct outreach marketing efforts to potential external customers on behalf of the university's programs and services
∎ 9. Conducts market research and analysis, and establishes data management and tracking systems to improve the organization's marketing efforts.
∎ 10. Represents the organization at various community and business meetings; provides consultation and collaboration on projects with other University and/or external constituencies; may present public programs or lectures, conduct facility tours, and manage exhibit space at local, national, and international conferences.
∎ 11. Recommends and participates in the development of university policies and procedures; may serve on university planning and policy-making committees. Performs miscellaneous job-related duties as assigned.

Additional Requirements:
∎ ? Skill in the use of personal computers and related software applications.
∎ ? Skill in organizing resources and establishing priorities.
∎ ? Skill in budget preparation and fiscal management.
∎ ? Ability to supervise and train employees, to include organizing, prioritizing, and scheduling work assignments.
∎ ? Ability to communicate effectively, both orally and in writing.
∎ ? Skill in examining and re-engineering operations and procedures, formulating policy, and developing and implementing new strategies and procedures.
∎ ? Ability to foster a cooperative work environment.
∎ ? Ability to develop, plan, and implement short- and long-range goals.
∎ ? Ability to develop and maintain record-keeping systems and procedures.
∎ ? Ability to plan, organize and coordinate media activities and special events.
∎ ? Knowledge and understanding of current and emerging industry requirements and practices in the area of marketing expertise.
∎ ? Ability to interpret industry needs and directions, assess capacity, and to plan, develop, and implement appropriate marketing strategies
∎ ? Knowledge of strategic communications and marketing concepts, principles, methodology and techniques.
∎ ? Data management and tracking skills.
∎ ? Strong interpersonal skills and the ability to effectively work with a wide range of individuals and constituencies in a diverse community.

Salary: Negotiable

Job Source: Bdjobs.com Online Job Posting.

Application Deadline: 15 Jun 2022

Company Information:
∎ 30 May 2022
∎ Canadian University of Bangladesh
∎ Address : RANGS RL SQUARE, Pragati Sharani (Bir Uttam Rafiqul Islam Avenue), Dhaka 1212, Bangladesh.
∎ Web : www.cub.edu.bd
∎ Business : University

Category: Marketing/Sales

: Send Your CV To [email protected]