Territory Manager (Semen Sales)

Job Description

Title: Territory Manager (Semen Sales)

Company Name: Lal Teer Livestock Development (Bangladesh) Ltd.

Vacancy: --

Age: Na

Job Location: Anywhere in Bangladesh

Salary: --

Experience:

• 2 to 5 years
• The applicants should have experience in the following business area(s): Agro based firms (incl. Agro Processing/Seed/GM)

• Bachelor of Science (BSc)

• Bachelor’s degree in Science, preferably in Animal Husbandry, Veterinary Science, Agriculture, Marketing, or a related field.

• Diploma in Livestock or AI training will be an added advantage.

• 2 to 5 years
• The applicants should have experience in the following business area(s): Agro based firms (incl. Agro Processing/Seed/GM)

• 2–5 years of field sales experience in livestock, semen sales, feed, pharmaceutical, or agribusiness sectors.

• Experience working with inseminators / field technicians is highly preferred.

Lal Teer Livestock Development (BD) Limited a concern of Multimode Group is the first Bangladeshi Research and Development (R & D) based "Livestock Breeding Company" in the private sector. From the very inception LTLDB has been working for the improvement of Cattle and Buffalo breeds throughout the country. Our R&D includes genetic farm (breeding farm), bull stations including modern semen processing laboratory, fodder production and feed improvement unit, animal health and management techniques specially for smallholder animal farmers including women entrepreneurs. The Bull Station is fully equipped with live bull management and semen production, and distribution of frozen semen of dairy, beef cattle and buffaloes which is quality certified by ISO (ISO 9001:2015). Applications are invited from the suitable candidates against the following post:

Position Overview

The Territory Manager (TM) is responsible for driving semen sales growth within the assigned region by managing inseminator networks, developing new markets, executing field-level promotional activities, and ensuring smooth coordination with the Distribution department. The role demands strong field presence, relationship-building with farmers and AI technicians, and monthly target achievement through strategic planning and effective sales execution.

Post: Territory Manager (Semen Sales)

Key Responsibilities

Sales & Market Development

• Achieve monthly, quarterly, and yearly semen sales targets for the assigned territory.

• Conduct regular market visits to identify demand gaps, new customer opportunities, and competitor activities.

• Expand market penetration through strategic planning, targeted farmer engagement, and inseminator activation.

• Monitor semen product movement and ensure availability across sales points.

Inseminator Sourcing, Development & Relationship Management

• Identify, recruit, and onboard new inseminators (AI technicians) to strengthen the field network.

• Maintain regular communication with active inseminators to ensure consistent semen usage and field activity.

• Provide technical guidance, product knowledge, and field support to inseminators.

• Conduct training sessions, skill development meetings, and motivational programs for inseminators.

• Track inseminators’ monthly semen usage and ensure they meet performance targets.

Distribution & Logistics Coordination

• Coordinate closely with the Distribution department to ensure timely delivery of semen orders within the territory.

• Communicate forecasted demand to the distribution team and regional office for smooth planning.

• Ensure proper cold chain handling and semen storage practices in the field.

• Report distribution challenges immediately and ensure quick resolution.

• Dealer & Retail Point Management

• Engage with AISP, and veterinary stores to maintain strong product visibility.

• Conduct scheduled AISP visits to ensure availability, display, and promotional material placement.

• Collect AISP feedback, monitor sales trends, and support their business growth.

• Coordinate AISP orders, billing status, and stock reconciliation with head office and logistics team.

Field Promotional Activities

• Organize and execute farmer meetings, courtyard campaigns, field demonstrations, breed awareness sessions, and livestock fair participation.

• Support branding activities such as distribution of brochures, leaflets, posters, and display materials.

• Capture field insights, testimonials, and success cases for marketing and promotional purposes.

Reporting & Documentation

• Prepare daily, weekly, and monthly sales reports and submit to the line manager.

• Maintain updated data on inseminators, dealers, sales volume, and target progress.

• Track collection status (if applicable) and maintain financial discipline in the territory.

• Report customer issues, field challenges, and competitor activities with actionable suggestions.

• Mobile bill,Tour allowance,Provident fund
• Festival Bonus: 2

• Monthly sales incentives.

• Performance-based bonuses and yearly increments.