Senior Manager-Marketing

Job Description

Title: Senior Manager-Marketing

Company Name: TRANSCOM FOODS LIMITED

Vacancy: 1

Job Location: Anywhere in Bangladesh

Employment Status: Full-time

Educational Requirements:
∎ Master of Business Administration (MBA)

Experience Requirements:
∎ At least 12 year(s)
∎ The applicants should have experience in the following area(s): Brand Manager, Brand Promotion

Job Responsibilities:
∎ Formulate and recommend marketing objectives, plans and policies to achieve growth, revenue and sales targets.
∎ Determine and manage the marketing budget and deliver marketing activity within agreed budget.
∎ Design detailed marketing plan highlighting advertising, promotion, product mix, pricing, expenditure, etc. Direct and control execution of the approved marketing plan.
∎ Reports on sales/ marketing performance against budget and forecast.
∎ Consult and liaise with field operations, SCM, R&D and other departments to enable effective execution and maximisation of marketing/sales programs.
∎ Direct and co-ordinate product development activities, making specific recommendations on new products, line extensions, packaging changes, etc.
∎ Direct and approve all advertising and sales promotion activities and material. Monitor and evaluate Agencies' and other external vendors/interfaces' performance, and recommend changes as appropriate.
∎ Drive to improve ROI through marketing performance.
∎ Direct and approve all market/ consumer research projects and maintain an overall research program that encompasses advertising research, competitor information, market potential, consumer attitudes etc.
∎ Provide input to strategic planning process, periodic review and update of strategic plans.
∎ Develop, implement and oversee execution of an integrated public relations program designed to enhance understanding and image of company amongst opinion leaders, employees and the general public. Represent company as media spokesperson in absence of CEO or Managing Director.
∎ Act as primary interface with YRI Marketing and ensure that major marketing strategies and plans are broadly consistent with YRI's strategic direction and concept model.
∎ Direct and plan changes in staffing and reporting relationships in conjunction with the Human Resources Department. Lead, motivate and oversee training and development of subordinates in order to achieve the Department's objectives and to provide candidates for succession, progression and growth.

Additional Requirements:
∎ Age 30 to 45 years
∎ Both males and females are allowed to apply
∎ Should have the experience of heading marketing teams and also be hands on with implementing marketing programs.
∎ Excellent communication & presentation skills - Both Verbal and Written.
∎ Should have ability to work independently and as part of multiple teams.
∎ The ideal candidate should be from marketing background, BBA and MBA (Marketing) from any reputed university.

Salary:
∎ Tk. 100000 - 120000 (Monthly)
∎ Quarterly Sales Incentive

Compensation & Other Benefits:
∎ Mobile bill, Provident fund, Insurance, Gratuity, Medical allowance
∎ Salary Review: Yearly
∎ Lunch Facilities: Full Subsidize

Application Deadline: March 30, 2020

Company Information:
∎ TRANSCOM FOODS LIMITED
∎ Business : With a business heritage of 126 years, the company today is one of the leading and fastest growing corporate houses in the country employed over 10,000 employees. It continues to evolve as one of the diversified business entities to cater the need of customers, keeping the trend of changing market scenario.

Category: Marketing/Sales

Source: bdjobs.com

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