Title: Senior Digital Marketing Executive
Company Name: Swapon,s World
Vacancy: --
Age: Na
Job Location: Anywhere in Bangladesh
Salary: --
Experience:
1–2 years of hands-on experience in Media Buying (Meta & Google Ads)
Strong analytical mindset — must be able to make decisions based on data
Basic reporting and data interpretation skills
Creative thinking ability (understanding ad angles, hooks, and copy) is a huge plus
High sense of responsibility and ownership
Plan, execute, and optimize Meta Ads (Facebook & Instagram) campaigns
Set up and manage Google Ads (Search, Display, YouTube) campaigns
Monitor and analyze campaign performance (ROAS, CPA, CTR, etc.)
Prepare daily & weekly performance reports
Continuously test creative (hooks, angles, formats) to improve results
Understand and manage full funnel strategy (TOF → MOF → BOF)
Scale budgets efficiently while maintaining or improving performance
Set up and manage Pixel, Conversion Tracking, and have basic knowledge of CAPI (Conversion API)