RTM (Route-To-Market)- Head

Job Description

Title: RTM (Route-To-Market)- Head

Company Name: A Reputed Group of Companies

Vacancy: 01

Age: 30 to 45 years

Job Location: Anywhere in Bangladesh

Salary: Negotiable

Experience:

• 10 to 20 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies, Ice Cream, Dairy

• Master of Business Administration (MBA) in Marketing
• Bachelor of Business Administration (BBA) in Marketing

• 10 to 20 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies, Ice Cream, Dairy

• Age 30 to 45 years
• Only Male

• Annually analyze the effectiveness and efficiency of RTM models across the CKBS markets.

• Participate in strategic direction setting for the RTM Strategies, utilizing tools, benchmarks, and services.

• Interact with markets to show them RTM opportunities (distributor management, frontline productivity, wholesaler engagement, and digital models), and design fit-for-purpose RTM models.

• Interact with stakeholders to get feedback for the design.

• Provide support in the implementation plans.

• Manage and keep up-to-date reports as a proxy to provide visibility to all CKBS Markets on their main opportunities (Track usage and create training as needed).

• Work closely with marketing, logistics, and finance teams to align RTM strategies with overall business objectives.

• Share insights and collaborate on initiatives to drive business growth.

• Support through Numeric Distribution tracking to identify main areas of opportunity and provide guidance and recommendations to drive focus where we have the bigger opportunities.

• Measure sales personnel productivity and compare vs targets.

• Check on the distributor’s operational and financial health.

• Evaluate wholesaler engagement and strategies.

• Publish the RTM model’s analysis to support commercial decisions.

• Coordinate meetings with other to find out the best RTM practices.

• Investigate new selling and delivery models used by other companies that could be adapted to our market realities now or in the future.

• Adapt best practices into possible best models and guide operations to pilot and implement them.

• T/A,Mobile bill,Performance bonus,Provident fund,Insurance,Gratuity
• Salary Review: Yearly
• Festival Bonus: 2