Job Description

Title: PR & Influencer Marketing Executive

Company Name: Marketers 360 Degree

Vacancy: 1

Age: 25 to 35 years

Location: Dhaka (DOHS Baridhara)

Salary: Tk. 35000 - 50000 (Monthly)

Experience:
∎ 3 to 4 years

Published: 13 Mar 2025

Education:
∎ Bachelor’s degree in PR, Communications, Journalism, Advertising, Marketing or similar relevant field.
∎ Bachelor’s degree in PR, Communications, Journalism, Advertising, Marketing or similar relevant field.

Requirements:

Additional Requirements:
∎ Age 25 to 35 years
∎ 3/4 years of experience in PR marketing/management·
∎ Proven working experience in public relations required·
∎ Proven track record designing and executing successful public relations campaigns at both a local and national level·
∎ Strong relationships with both local and national business and industry media outlets (Electronics, Print & Online Media).
∎ Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews·
∎ Strong interpersonal, Creative oral and writing both, Analytical, Problem solving, editing Skills·
∎ Solid experience with social media including blogs, Facebook, Twitter, etc.
∎ PR, marketing, Event planning experience·
∎ Be proactive, reliable, responsible and accurate with an attention to detail·
∎ Must have the ability to organize press releases, press conferences, and 100% client satisfaction. Influencer Management/Marketing:
∎ 3/4 years of experience in Influencer marketing/management·
∎ Understanding influencer marketing strategies and techniques·
∎ Possessing a thorough knowledge of social media platforms and their optimal techniques·
∎ Proven track record of successful campaigns·
∎ Strong network of influencer contacts·
∎ Expertise in social media platform algorithms·
∎ Ability to negotiate contracts with influencers·
∎ Experience with budgeting and forecasting·
∎ Knowledge of FTC guidelines for sponsored content·
∎ Experience with performance metrics and analytics·
∎ Excellent communication and presentation skills·
∎ Ability to manage multiple projects and deadlines·
∎ The candidate possesses skills in data analysis and providing insights to inform campaign optimization·
∎ This individual possesses a creative mindset and strong project management skills
∎ IMPORTANT REQUIREMENTS
∎
∎ Public Relations (PR):
∎ 3/4 years of experience in PR marketing/management·
∎ Proven working experience in public relations required·
∎ Proven track record designing and executing successful public relations campaigns at both a local and national level·
∎ Strong relationships with both local and national business and industry media outlets (Electronics, Print & Online Media).
∎ Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews·
∎ Strong interpersonal, Creative oral and writing both, Analytical, Problem solving, editing Skills·
∎ Solid experience with social media including blogs, Facebook, Twitter, etc.
∎ PR, marketing, Event planning experience·
∎ Be proactive, reliable, responsible and accurate with an attention to detail·
∎ Must have the ability to organize press releases, press conferences, and 100% client satisfaction.
∎
∎ Influencer Management/Marketing:
∎ 3/4 years of experience in Influencer marketing/management·
∎ Understanding influencer marketing strategies and techniques·
∎ Possessing a thorough knowledge of social media platforms and their optimal techniques·
∎ Proven track record of successful campaigns·
∎ Strong network of influencer contacts·
∎ Expertise in social media platform algorithms·
∎ Ability to negotiate contracts with influencers·
∎ Experience with budgeting and forecasting·
∎ Knowledge of FTC guidelines for sponsored content·
∎ Experience with performance metrics and analytics·
∎ Excellent communication and presentation skills·
∎ Ability to manage multiple projects and deadlines·
∎ The candidate possesses skills in data analysis and providing insights to inform campaign optimization·
∎ This individual possesses a creative mindset and strong project management skills

Responsibilities & Context:
∎ Develop a marketing communications plan including strategy, goals, budget and tactics
∎ Managing enquiries from media, individuals and other organizations
∎ Develop and implement PR policies and procedures
∎ Determine KPIs for PR department
∎ Researching, writing and distributing press releases to targeted media
∎ Planning publicity strategies and campaigns
∎ Create content for press releases, byline articles and keynote presentations
∎ Monitor, analyze and communicate PR results on a quarterly basis
∎ Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
∎ Develop media relations strategy, seeking high-level placements in print, broadcast and online media
∎ Managing the PR aspect of a potential crisis situation and Analyzing media coverage
∎ Distributing information about new promotional opportunities and current PR campaigns progress
∎ Speaking publicly at interviews, press conferences and presentations
∎ Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
∎ Manage media inquiries and interview requests
∎ Organizing events including press conferences, exhibitions, open days and press tours
∎ Managing and sharing content with users on social media sites such as Twitter and Facebook
∎ Build long-term relationships with all relevant stakeholders, such as local government, media people, politicians, etc.Influencer Management/Marketing:
∎ Create and implement influencer marketing strategies that are in line with the overall marketing goals.
∎ We will identify and engage with influencers who align with our target audience and brand values.
∎ Responsibilities include handling influencer partnerships, contract negotiations, content planning, and feedback provision.
∎ Provide regular reports on campaign performance, including metrics such as engagement, reach, and ROI.
∎ Work with cross-functional teams, such as social media, creative, and PR, to establish cohesive and successful campaigns.
∎ It is important to stay informed about industry trends and best practices in influencer marketing.
∎ Monitor financial resources and ensure efficient implementation of campaigns within established budgetary limits.
∎ Create and manage relationships with influencers, including negotiation of compensation and contracts.
∎ Identify and engage with potential influencers for collaborations and partnerships.
∎ Track and analyze the effectiveness of influencer marketing campaigns, providing regular reports and insights to key stakeholders.
∎ Stay up-to-date with industry trends and best practices in influencer marketing, incorporating new ideas and approaches into campaigns as appropriate.
∎ Research relevant industry experts, competitors, target audience and users
∎ Brainstorm new, creative approaches to influencer campaigns
∎ Keep abreast of emerging trends, technologies and influencers
∎ Liaising with the marketing team to create and coordinate marketing strategies that work across different channels
∎ Attend relevant events for networking and business purposes. Develop content ideas and write and curate content.
∎ Public Relations (PR):
∎ Develop a marketing communications plan including strategy, goals, budget and tactics
∎ Managing enquiries from media, individuals and other organizations
∎ Develop and implement PR policies and procedures
∎ Determine KPIs for PR department
∎ Researching, writing and distributing press releases to targeted media
∎ Planning publicity strategies and campaigns
∎ Create content for press releases, byline articles and keynote presentations
∎ Monitor, analyze and communicate PR results on a quarterly basis
∎ Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
∎ Develop media relations strategy, seeking high-level placements in print, broadcast and online media
∎ Managing the PR aspect of a potential crisis situation and Analyzing media coverage
∎ Distributing information about new promotional opportunities and current PR campaigns progress
∎ Speaking publicly at interviews, press conferences and presentations
∎ Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
∎ Manage media inquiries and interview requests
∎ Organizing events including press conferences, exhibitions, open days and press tours
∎ Managing and sharing content with users on social media sites such as Twitter and Facebook
∎ Build long-term relationships with all relevant stakeholders, such as local government, media people, politicians, etc.
∎
∎ Influencer Management/Marketing:
∎ Create and implement influencer marketing strategies that are in line with the overall marketing goals.
∎ We will identify and engage with influencers who align with our target audience and brand values.
∎ Responsibilities include handling influencer partnerships, contract negotiations, content planning, and feedback provision.
∎ Provide regular reports on campaign performance, including metrics such as engagement, reach, and ROI.
∎ Work with cross-functional teams, such as social media, creative, and PR, to establish cohesive and successful campaigns.
∎ It is important to stay informed about industry trends and best practices in influencer marketing.
∎ Monitor financial resources and ensure efficient implementation of campaigns within established budgetary limits.
∎ Create and manage relationships with influencers, including negotiation of compensation and contracts.
∎ Identify and engage with potential influencers for collaborations and partnerships.
∎ Track and analyze the effectiveness of influencer marketing campaigns, providing regular reports and insights to key stakeholders.
∎ Stay up-to-date with industry trends and best practices in influencer marketing, incorporating new ideas and approaches into campaigns as appropriate.
∎ Research relevant industry experts, competitors, target audience and users
∎ Brainstorm new, creative approaches to influencer campaigns
∎ Keep abreast of emerging trends, technologies and influencers
∎ Liaising with the marketing team to create and coordinate marketing strategies that work across different channels
∎ Attend relevant events for networking and business purposes. Develop content ideas and write and curate content.

Skills & Expertise:

Compensation & Other Benefits:
∎ T/A, Mobile bill, Credit card, Performance bonus
∎ Salary Review: Yearly
∎ Festival Bonus: 2 (Festival bonus will be paid in a year at the rate of 50%. However, if the service age is completed for 1 year, this benefit will be available.
∎ Weekend 1 day. Govt holidays can be availed as per management decision.
∎ Celebration of Events & Occasions·
∎ Unlimited Tea & Coffee·
∎ Morning & Evening Snacks·
∎ Opportunity for rapid promotion
∎ Other facilities as per company policy.
∎ Festival Bonus: 2 (Festival bonus will be paid in a year at the rate of 50%. However, if the service age is completed for 1 year, this benefit will be available.
∎ Weekend 1 day. Govt holidays can be availed as per management decision.
∎ Celebration of Events & Occasions·
∎ Unlimited Tea & Coffee·
∎ Morning & Evening Snacks·
∎ Opportunity for rapid promotion
∎ Other facilities as per company policy.

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (DOHS Baridhara)

Job Highlights:
∎ Competitive salary and benefits package.
∎ Opportunity to work on exciting and diverse projects.
∎ Collaborative and creative work environment.
∎ Professional development and growth opportunities.
∎ Competitive salary and benefits package.
∎ Opportunity to work on exciting and diverse projects.
∎ Collaborative and creative work environment.
∎ Professional development and growth opportunities.

Company Information:
∎ Marketers 360 Degree
∎ 487/B (Lift 4), Road: 8/C, DOHS Baridhara, Dhaka – 1206

Address::
∎ 487/B (Lift 4), Road: 8/C, DOHS Baridhara, Dhaka – 1206

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 25 Mar 2025

Category: Media/Advertisement/Event Mgt.