Patient Care/CRM Executive

Job Description

Title: Patient Care/CRM Executive

Company Name: A reputed healthcare and rehabilitation company

Vacancy: --

Age: At least 24 years

Job Location: Dhaka

Salary: Negotiable

Experience:

• At least 2 years
• The applicants should have experience in the following business area(s): Healthcare Startup

• Bachelor’s degree in Business Administration, Marketing, Communications, Healthcare Management or a related field.

• At least 2 years
• The applicants should have experience in the following business area(s): Healthcare Startup

• Age At least 24 years

• 1–2 years of experience in customer service, CRM, telesales, healthcare or a similar role.

• Fresh graduates with strong communication and customer-service skills are also encouraged to apply.

• Excellent verbal and written communication skills in Bangla and English.

• Friendly, empathetic and patient-oriented personality.

• Strong follow-up and relationship-management skills.

• Comfortable communicating with patients and their families over phone and WhatsApp.

• Comfortable using WhatsApp, Google Sheets/Excel and basic CRM systems.

• Good organizational skills and attention to detail.

• Ability to handle multiple enquiries and follow-ups efficiently.

• Sales-oriented mindset with a strong focus on patient satisfaction.

BetterCare is a digitalized modern home-based recovery and rehabilitation service focused on delivering structured, professional and outcome-driven physiotherapy rehabilitation to patients in the comfort of their homes.

We are looking for a Patient Care / CRM Executive who is friendly, organized and comfortable communicating with patients and their families. The selected candidate will play a key role in managing patient enquiries, bookings, follow-ups and overall customer experience.

• Handle patient enquiries through WhatsApp, phone calls, Facebook and other communication channels.

• Respond to enquiries professionally and provide accurate information about BetterCare’s services and rehabilitation programs.

• Call and follow up with prospective patients and convert enquiries into assessment bookings.

• Schedule patient assessments and home physiotherapy sessions.

• Coordinate with physiotherapists and the operations team regarding appointments.

• Confirm payments and maintain accurate patient and booking records.

• Send appointment reminders and follow up with patients after sessions.

• Regularly communicate with patients and their families to understand their experience and address basic concerns.

• Track leads, follow-ups, assessments, conversions and patient renewals through the CRM/database.

• Follow up with patients nearing completion of their rehabilitation program and encourage appropriate continuation or maintenance programs.

• Handle cancellations, rescheduling and replacement requests efficiently.

• Maintain a high standard of patient communication and customer service.

• Escalate clinical or serious patient concerns to the appropriate clinical/operations team.

• Prepare basic daily and weekly CRM and patient follow-up reports.

• Opportunity to join a growing healthcare and rehabilitation company.

• Performance-based growth opportunities.

• Professional and supportive working environment.

• Opportunity to develop expertise in healthcare operations, CRM and patient relationship management.