Title: Marketing Manager
Company Name: Luminous Labs BD
Vacancy: --
Age: Na
Job Location: Dhaka (DOHS Mirpur)
Salary: Tk. 25000 - 35000 (Monthly)
Experience:
Bachelor’s Degree in a similar field.
Strengthen and manage the company’s social media presence across all major platforms (Facebook, LinkedIn, Instagram, YouTube, X).
Plan and execute content strategies, posting schedules, and creative campaigns to increase engagement and brand visibility.
Conduct market research, competitor analysis, and user behavior studies to support decision-making for new and existing products.
Develop marketing strategies for in-house software products, including positioning, messaging, promotion, and launch campaigns.
Create go-to-market (GTM) plans and work closely with design and development teams to ensure successful product launches.
Prepare promotional materials, ad creatives, product descriptions, landing page suggestions, and campaign copy.
Run digital marketing campaigns (SEO, social ads, Google ads) to generate qualified leads and increase product adoption.
Track performance metrics and create analytical reports with insights and improvement suggestions.
Maintain consistent brand identity across all online channels.
Support the leadership team with marketing ideas, competitor insights, and growth opportunities.
Bachelor’s degree in Marketing, Business Administration, or similar field.
At least 2 years of experience in digital marketing or marketing management.
Strong knowledge of social media marketing, content planning, and engagement strategies.
Experience with market research, customer profiling, competitive analysis, and data-driven decision-making.
Familiarity with tools like Meta Ads Manager, Google Ads, Google Analytics, Canva, or similar.
Creative mindset with the ability to develop marketing campaigns from scratch.
Strong communication, writing, and presentation skills.
Ability to manage multiple tasks, meet deadlines, and work independently with ownership.
Evening snacks, and unlimited tea/coffee
Monthly "Best Employee" bonus
Yearly company tour
Friendly and supportive work environment