Marketing Executive (Direct Marketing)

Job Description

Title: Marketing Executive (Direct Marketing)

Company Name: One Career

Vacancy: 2

Age: 24 to 35 years

Job Location: Anywhere in Bangladesh

Salary: Tk. 15000 (Monthly)

Experience:

• At least 1 years
• The applicants should have experience in the following business area(s): Immigration/Visa Processing

• Bachelor/Honors
• Masters

• At least 1 years
• The applicants should have experience in the following business area(s): Immigration/Visa Processing

• Age 24 to 35 years

• Experience in direct marketing, digital marketing, or a related field is preferred.
• Strong understanding of lead generation techniques and customer engagement strategies.
• Proficiency in email marketing tools, CRM systems, and social media marketing.
• Excellent communication, copywriting, and analytical skills.
• Ability to manage multiple marketing campaigns simultaneously with attention to detail.
• Strong problem-solving skills and ability to work in a fast-paced environment.
• Fluency in English (additional languages are a plus).

About One Career

One Career is a leading education and migration consultancy, dedicated to helping students achieve their dreams of studying abroad. With a strong presence in Australia and partnerships across the UK, USA, Canada, NZ, Malaysia and Hungary, we specialise in student placements, migration services, and health insurance solutions. We are looking for a dynamic and results-driven Marketing Officer (Direct Marketing) to join our growing team.

Job Overview

As a Marketing Officer (Direct Marketing), you will be responsible for developing and executing direct marketing campaigns to generate leads, engage potential students, and drive conversions. Your role will involve working closely with the sales and admissions teams to implement targeted marketing strategies across multiple channels, including email, social media, and events.

Key Responsibilities

• Develop and execute direct marketing campaigns to generate leads and increase student enrollments.
• Create and manage email marketing, SMS campaigns, and other direct outreach strategies.
• Identify and segment target audiences for personalised marketing initiatives.
• Collaborate with the sales and admissions teams to align marketing efforts with business objectives.
• Track, analyse, and report on campaign performance, making data-driven recommendations for improvement.
• Manage CRM and marketing databases to ensure accurate and up-to-date customer information.
• Organise and promote student recruitment events, webinars, and info sessions.
• Maintain brand consistency across all direct marketing materials and communications.

What We Offer

• Competitive salary and performance-based incentives.
• A dynamic and supportive work environment.
• Career growth opportunities within the international education sector.
• Training and professional development programs.
• The opportunity to contribute to impactful marketing strategies.

If you are passionate about direct marketing and have the skills to drive student engagement, we want to hear from you!

• Mobile bill
• Salary Review: Yearly
• Festival Bonus: 2