Manager - Sales & Marketing (Hospital)

Job Description

Title: Manager - Sales & Marketing (Hospital)

Company Name: Dhaka Imperial Hospital PLC.

Vacancy: 02

Age: 30 to 40 years

Job Location: Gazipur (Tongi)

Salary: Tk. 30000 - 35000 (Monthly)

Experience:

• 5 to 8 years
• The applicants should have experience in the following business area(s): Hospital

• Bachelor/Honors

• 5 to 8 years
• The applicants should have experience in the following business area(s): Hospital

• Age 30 to 40 years
• Only Male

• Leadership and team management

• Business development and sales

• Healthcare marketing knowledge

• Corporate relationship management

• Communication and negotiation skills

• Strategic planning and market analysis

• Digital marketing awareness

• Data analysis and reporting

• Customer relationship management (CRM)Proficiency in MS Office and presentation tools

Duties & Responsibilities of Manager – Marketing (Hospital)

• Develop and execute marketing strategies to increase patient volume and revenue for the hospital and diagnostic center.

• Lead and supervise the marketing team, assigning targets and monitoring daily field activities.

• Build and maintain strong relationships with physicians, clinics, hospitals, diagnostic centers, pharmacies, and healthcare professionals to increase referrals.

• Establish and maintain corporate tie-ups with companies, factories, educational institutions, NGOs, insurance companies, and government organizations.

• Plan and organize health camps, free medical check-up programs, awareness campaigns, seminars, and community outreach activities.

• Promote hospital specialties, consultant doctors, diagnostic services, health packages, and preventive healthcare programs.

• Identify new business opportunities and develop strategies to expand the organization's market presence.

• Conduct market research, competitor analysis, and patient trend analysis to support business growth.

• Should possess a strong target-driven attitude.

• Prepare and manage annual marketing plans, budgets, and promotional activities.

• Coordinate with hospital departments to ensure smooth execution of marketing campaigns and patient services.

• Monitor patient satisfaction and referral feedback, recommending service improvements where necessary.

• Oversee digital marketing initiatives, including website content, social media, online promotions, and reputation management.

• Prepare daily, weekly, monthly, and quarterly marketing performance reports for management.

• Track marketing KPIs, patient acquisition, referral growth, and return on investment (ROI) of campaigns.

• Train, mentor, and evaluate the performance of marketing executives and field officers.

• Represent the hospital at medical conferences, exhibitions, networking events, and professional meetings.

• Ensure all marketing activities comply with healthcare regulations, ethical standards, and hospital policies.

• Collaborate with senior management to achieve business development, branding, and revenue objectives.

• Handle key client relationships and resolve issues related to corporate and referral partners.

• Perform any additional marketing and business development responsibilities assigned by management.