Manager, Marketing & Branding

Job Description

Title: Manager, Marketing & Branding

Company Name: Buddy Limited

Vacancy: 2

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor of Business Administration (BBA) in Sales Marketing, Master of Business Administration (MBA) in Sales Marketing

Experience Requirements:
∎ 5 to 7 year(s)
∎ The applicants should have experience in the following area(s): Brand Planning/ Development, Brand Promotion

Job Responsibilities:
∎ Develop and implement marketing strategy to reach customers effectively, communicate the value proposition of the product and influence the purchase decision.
∎ To lead the marketing department of ride sharing.
∎ Maintain partnerships with media agencies and vendors.
∎ Prepare online newsletters and promotional emails and organize their distribution through various channels.
∎ Review new technologies and keep the company at the forefront of developments in marketing communication.
∎ Managing the pickups and return sending, both depend on success rate and turnaround time.
∎ Responsible for customer retention and cohort analysis, collaborating with Data-Science, Product & tech teams for multiple marketing attribution channels.
∎ Responsible for business growth team operations and growth-based campaigns like user acquisition, supply acquisition and expansions.
∎ Market analysis and product feedback for app penetration, adoption, and development.

Additional Requirements:
∎ Age 35 to 50 years
∎ Both males and females are allowed to apply

Salary: Negotiable

Compensation & Other Benefits:
∎ Mobile bill
∎ Salary Review: Yearly
∎ Lunch Facilities: Full Subsidize
∎ Festival Bonus: 2

Application Deadline: July 31, 2019

Company Information:
∎ Buddy Limited
∎ Address : 43 Mohakhali C/A Aqua Tower (Level-3) Dhaka-1212, Bangladesh
∎ Web : https://www.buddy.com.bd/
∎ Business : Buddy is a digital ride-sharing platform based on the concept of carpooling. It is a product developed by the IT venture Invariant Telecom.

Category: Marketing/Sales

Read Before Apply: The candidate must have 3 years of working experience in a local leading Ride Sharing Company of Bangladesh.