Manager-Consumer Insights & Analytics

Job Description

Title: Manager-Consumer Insights & Analytics

Company Name: Remark HB Limited

Vacancy: 01

Age: at least 27 years

Location: Dhaka (Gulshan)

Salary: Negotiable

Experience:
∎ At least 5 years
∎ The applicants should have experience in the following business area(s):Manufacturing (FMCG), Cosmetics/Toiletries/Personal Care, Group of Companies, Healthcare/Lifestyle product

Published: 18 Mar 2025

Education:
∎ Master of Business Administration (MBA) in Marketing

Requirements:

Additional Requirements:
∎ Age at least 27 years
∎ Experience in the FMCG, Health & Beauty related products.
∎ Proven track record in executing Consumer Insights and Analytics.
∎ Expertise in syndicated data sources such as Nielsen & others research firm with the ability to turn raw data into actionable insights and visually compelling stories.
∎ Experience with household panel data, such as Numerator, and understanding of consumer behavior patterns.
∎ Advanced proficiency in Power BI, Excel and PowerPoint with a demonstrated ability to create high-quality, data-driven presentations and slides.
∎ Strong organizational and time management skills.
∎ Candidates must have interested to field visit.
∎ Experience in the FMCG, Health & Beauty related products.
∎ Proven track record in executing Consumer Insights and Analytics.
∎ Expertise in syndicated data sources such as Nielsen & others research firm with the ability to turn raw data into actionable insights and visually compelling stories.
∎ Experience with household panel data, such as Numerator, and understanding of consumer behavior patterns.
∎ Advanced proficiency in Power BI, Excel and PowerPoint with a demonstrated ability to create high-quality, data-driven presentations and slides.
∎ Strong organizational and time management skills.
∎ Candidates must have interested to field visit.

Responsibilities & Context:
∎ Lead qualitative and quantitative research initiatives (e.g., surveys, focus groups, ethnographic studies).
∎ Analyze consumer behavior, preferences, and purchasing patterns.
∎ Identify key trends and insights to inform business strategies.
∎ Collaborate with agencies and research vendors to execute studies.
∎ Gather, analyze, and interpret data from multiple sources.
∎ Apply advanced analytics techniques such as predictive modeling, segmentation, and trend analysis to uncover actionable insights.
∎ Design and develop dashboards and reports to monitor consumer behavior and market trends, enabling data-driven decision-making.
∎ Track and analyze competitors' strategies, pricing, and consumer engagement efforts to identify market positioning.
∎ Conduct industry benchmarking to uncover best practices and emerging opportunities.
∎ Provide strategic recommendations based on competitive intelligence.
∎ Work closely with marketing, sales, product development and finance teams to align insights with business goals.
∎ Present findings to drive informed decision-making.
∎ Utilize tools such as Google Analytics, Tableau, Power BI, SQL, and Python for data processing, visualization, and reporting.
∎ Utilize tools such as Google Analytics, Power BI etc. for data processing, visualization, and reporting.
∎ Develop concise, actionable reports and presentations for stakeholders.
∎ Translate complex data into simple, meaningful insights.
∎ Present findings in a compelling way to influence business strategies.
∎ Job Context: The Manager-Consumer Insights & Analytics is responsible for role in understanding consumer behavior, market trends, and business performance to drive strategic decision-making that align with the company's objectives.
∎ Consumer Insights & Research:
∎ Lead qualitative and quantitative research initiatives (e.g., surveys, focus groups, ethnographic studies).
∎ Analyze consumer behavior, preferences, and purchasing patterns.
∎ Identify key trends and insights to inform business strategies.
∎ Collaborate with agencies and research vendors to execute studies.
∎ Data Analysis & Business Intelligence:
∎ Gather, analyze, and interpret data from multiple sources.
∎ Apply advanced analytics techniques such as predictive modeling, segmentation, and trend analysis to uncover actionable insights.
∎ Design and develop dashboards and reports to monitor consumer behavior and market trends, enabling data-driven decision-making.
∎ Competitive & Market Analysis:
∎ Track and analyze competitors' strategies, pricing, and consumer engagement efforts to identify market positioning.
∎ Conduct industry benchmarking to uncover best practices and emerging opportunities.
∎ Provide strategic recommendations based on competitive intelligence.
∎ Cross-Functional Collaboration:
∎ Work closely with marketing, sales, product development and finance teams to align insights with business goals.
∎ Present findings to drive informed decision-making.
∎ Tools & Technology:
∎ Utilize tools such as Google Analytics, Tableau, Power BI, SQL, and Python for data processing, visualization, and reporting.
∎ Utilize tools such as Google Analytics, Power BI etc. for data processing, visualization, and reporting.
∎ Reporting & Communication:
∎ Develop concise, actionable reports and presentations for stakeholders.
∎ Translate complex data into simple, meaningful insights.
∎ Present findings in a compelling way to influence business strategies.

Skills & Expertise:

Workplace:
∎ Work at office

Employment Status: Full Time

Job Location: Dhaka (Gulshan)

Company Information:
∎ Remark HB Limited
∎ Simple Tree Anarkali, 9th Floor, 89 Gulshan Avenue, Dhaka-1212
∎ The Company “Remark HB Limited” (Affiliated with Remark LLC, USA) is establishing a state-of-the-art manufacturing industry in Bangladesh to produce Health, Hygiene, and Beauty products. Our target is to reach the global market and have been conceptualizing formulation from a geographical perspective. We have rich R&D teams in various countries focusing on creating products that complement all climate types globally found. Remark will shortly introduce the Best Personal Care, Home Care and Beauty Products worldwide, which will meet the latest International Standards for our country as well.

Address::
∎ Simple Tree Anarkali, 9th Floor, 89 Gulshan Avenue, Dhaka-1212
∎ The Company “Remark HB Limited” (Affiliated with Remark LLC, USA) is establishing a state-of-the-art manufacturing industry in Bangladesh to produce Health, Hygiene, and Beauty products. Our target is to reach the global market and have been conceptualizing formulation from a geographical perspective. We have rich R&D teams in various countries focusing on creating products that complement all climate types globally found. Remark will shortly introduce the Best Personal Care, Home Care and Beauty Products worldwide, which will meet the latest International Standards for our country as well.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 22 Mar 2025

Category: Marketing/Sales

Interested By University

University Percentage (%)
National University 11.26%
University of Dhaka 7.13%
Jagannath University 4.14%
North South University 3.91%
Jahangirnagar University 3.45%
East West University 2.30%
American International University Bangladesh (AIUB) 2.07%
BRAC University 1.84%
University of Rajshahi 1.84%
Southeast University 1.61%

Interested By Age Range

Age Range Percentage (%)
20-30 30.34%
31-35 33.33%
36-40 18.85%
40+ 15.86%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 2.07%
20K-30K 8.28%
30K-40K 6.67%
40K-50K 16.55%
50K+ 66.44%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 4.37%
0.1 - 1 years 2.07%
1.1 - 3 years 11.03%
3.1 - 5 years 15.17%
5+ years 67.36%

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