Functional Marketing Manager
Job Description
Title: Functional Marketing Manager
Company Name: Labaid Hospital
Vacancy: Not specific
Job Location: Dhaka (Dhanmondi)
Employment Status: Full-time
Educational Requirements:
∎ MBA from a premier institution
Experience Requirements:
∎ 7 to 10 year(s)
Job Responsibilities:
∎ As Functional Marketing Manager, this person will be responsible for Conceptualizing, Developing, and Implementing Marketing strategies and programs for Labaid Healthcare Platform in Bangladesh.
∎ Experienced in managing marketing P&L, the person will be responsible for developing and executing integrated (digital + traditional) marketing strategies, establishing new business verticals, and leveraging technology to improve business results. The person should be a marketing leader with a proven record of delivering results by building high-performance teams and developing innovative marketing programs for B2B, B2C, and technology organizations.
∎ Well-versed with the health business ecosystem and ability to think on new business ideas for Wellness, Homecare & Corporate.
∎ Provide strategic direction & create and execute tactical plans aligned with the strategy within specified time frames. Build the portfolio's Annual Strategic Plans (3-5 years plans). Plan, execute & manage a master event plan (annual) to share with event stakeholders.
∎ Strong execution drive – Build strong connections with field force to ensure quality delivery of planned activities and deliver the flawless implementation of event operations with teammates, partners, and stakeholders.
∎ Develop and execute communication strategy & content for the patient & caregivers (customer), doctors, Sales Team & internal business leaders (Branch Managers).
∎ Monitor budgets for and control allocated promotional expenditure for each product/brand promoted on the Labaid Healthcare Platform
∎ Ability to work cross-functionally – sales, Medical, IT, Audit, Branch Managers, etc.
∎ Responsible for overseeing market surveys /research and sales trends reviews while effectively utilizing available market intelligence tools.
Additional Requirements:
∎ 7-10 years of experience in the Health or FMCG industry with a minimum of 5 years in a managerial role.
∎ Knowledge of health care space and expertise in managing multiple sales channels and transformation projects.
∎ Proactive and creative; problem-solving and ability to 'think and lead on your feet.
∎ Experience in cross-team collaboration, team management, and agency management
∎ Well-versed with MS Office (Excel, Word & PowerPoint) and effective Presentation Skills.
∎ Ability to travel to support the event. (10-15 days in a month)
Salary:
∎ Attractive salary
Compensation & Other Benefits:
∎ Benefits as per company policy.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 15 Feb 2022
Company Information:
∎ 3 Feb 2022
∎ Labaid Hospital
Category: Marketing/Sales
: Only non-smoker should apply
Source: bdjobs.com
Deadline Expired on 15th Feb 2022
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