Title: Executive - Event Activation, Marketing (For Fashion Retail - Sailor)
Company Name: Epyllion Group
Vacancy: 1
Age: At least 26 years
Job Location: Dhaka (Tejgaon)
Salary: Negotiable
Experience:
Bachelor’s degree in Business Administration, Communication or related field.
Strong organizational and multitasking skills.
Excellent communication and coordination abilities.
Ability to work under pressure and meet deadlines.
Basic understanding of digital marketing and social media platforms.
Experience in event execution or vendor management will be an advantage.
Campaign & Creative Management
Assist in planning and executing integrated marketing campaigns across digital, social media, and offline channels.
Coordinate with creative teams, agencies, and internal stakeholders for campaign ideation, content development, photo shoots, and video production.
Ensure brand consistency and quality across all marketing materials and communications.
Track campaign performance and prepare post-campaign analysis and insights.
Customer Relationship Management (CRM)
Manage customer engagement initiatives through CRM platforms and marketing communication channels.
Maintain and update customer databases and support data-driven marketing initiatives.
Develop customer retention and loyalty programs to improve lifetime value and engagement.
Coordinate with customer service teams to enhance customer experience and feedback management.
Public Relations & Media Coordination
Support PR activities including media relations, press releases, brand announcements, and storytelling initiatives.
Liaise with media partners, influencers, and PR agencies to ensure positive brand exposure.
Monitor brand reputation and track media coverage and public sentiment.
Events & Brand Activation
Plan and execute marketing events, brand activation, and promotional campaigns.
Coordinate with vendors, event agencies, and internal teams to ensure smooth event execution.
Manage event logistics, branding materials, and on-ground operations.
Prepare event performance reports and recommend improvements for future activation.
Marketing Operations & Coordination
Collaborate with digital marketing, creative, sales, and customer care teams to ensure integrated marketing execution.
Track marketing budgets and ensure efficient utilization of resources.