Job Description

Title: Digital Marketing Specialist

Company Name: City Dokan

Vacancy: 5

Age: 24 to 30 years

Location: Dhaka (Mohakhali)

Salary: Tk. 13000 - 18000 (Monthly)

Experience:
∎ 1 to 2 years
∎ The applicants should have experience in the following business area(s):Telecommunication, E-commerce, E-commerce Startup, F-commerce
∎ Freshers are also encouraged to apply.

Published: 21 Aug 2024

Education:
∎ Bachelor/Honors

Requirements:

Additional Requirements:
∎ Age 24 to 30 years
∎ Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, Mail chimp.
∎ Strong written and verbal communication skills.
∎ Analytical mindset with the ability to interpret data and draw actionable insights.- Creative thinking and problem-solving skills.
∎ Time management and organizational skills to manage multiple tasks and deadlines effectively.
∎ Knowledge of SEO best practices and industry trends.
∎ Familiarity with website development and design principles.
∎ Customer service orientation and relationship-building skills.
∎ Adaptability and willingness to learn and stay updated on digital marketing trends and technologies.
∎ Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, Mail chimp.
∎ Strong written and verbal communication skills.
∎ Analytical mindset with the ability to interpret data and draw actionable insights.- Creative thinking and problem-solving skills.
∎ Time management and organizational skills to manage multiple tasks and deadlines effectively.
∎ Knowledge of SEO best practices and industry trends.
∎ Familiarity with website development and design principles.
∎ Customer service orientation and relationship-building skills.
∎ Adaptability and willingness to learn and stay updated on digital marketing trends and technologies.

Responsibilities & Context:
∎ Google My Business Optimization: Optimize clients' Google My Business profiles to improve visibility and search rankings.
∎ Local Citation Building: Build and manage local citations across relevant directories to enhance local search presence.
∎ Local Content Creation: Develop location-specific content tailored to target local audiences.
∎ Reviews Management: Monitor and respond to online reviews to maintain positive brand reputation.
∎ Email List Building: Build and segment email lists to target specific audience segments.
∎ Newsletter Design and Creation: Design and create engaging newsletters to drive engagement and conversions.
∎ Email Campaign Management: Plan, execute, and analyze email marketing campaigns to achieve client objectives.
∎ Automation and Segmentation: Implement automation and segmentation strategies to deliver personalized email content.
∎ Social Media Account Setup: Set up and optimize social media profiles across platforms like Facebook, Instagram, Twitter, and LinkedIn.
∎ Content Creation and Curation: Create original content and curate relevant content to engage social media audiences.
∎ Social Media Advertising: Develop and manage paid social media advertising campaigns to drive traffic and conversions.
∎ Community Management: Monitor and engage with social media communities to build brand loyalty and customer relationships.
∎ Blog Post Creation: Write high-quality blog posts on relevant topics to attract and engage target audiences.
∎ Article Writing: Create informative and engaging articles for client websites and external publications.
∎ Infographic Creation: Design visually appealing infographics to present complex information in an easily digestible format.   - Content Promotion: Promote content through various channels to increase visibility and drive traffic.
∎ Google Ads Setup: Set up and manage Google Ads campaigns to increase client visibility and drive conversions.
∎ Social Media Ads Setup: Create and optimize paid advertising campaigns on social media platforms.
∎ Remarketing Campaigns: Develop and manage remarketing campaigns to re-engage website visitors and drive conversions.
∎ Online Review Monitoring: Monitor online reviews and mentions to assess brand sentiment and address any issues promptly.
∎ Reputation Repair: Implement strategies to repair and rebuild damaged online reputations through positive content and engagement.
∎ Review Generation Strategies: Develop and execute strategies to encourage satisfied customers to leave positive reviews and feedback.
∎ Website Traffic Analysis: Analyze website traffic data to identify trends, patterns, and areas for improvement.
∎ Conversion Tracking: Set up and track conversions to measure the effectiveness of marketing campaigns and strategies.
∎ KPI Reporting: Generate and present regular reports on key performance indicators to track progress and demonstrate ROI.
∎ Local SEO Services:
∎ Google My Business Optimization: Optimize clients' Google My Business profiles to improve visibility and search rankings.
∎ Local Citation Building: Build and manage local citations across relevant directories to enhance local search presence.
∎ Local Content Creation: Develop location-specific content tailored to target local audiences.
∎ Reviews Management: Monitor and respond to online reviews to maintain positive brand reputation.
∎
∎ Email Marketing:
∎ Email List Building: Build and segment email lists to target specific audience segments.
∎ Newsletter Design and Creation: Design and create engaging newsletters to drive engagement and conversions.
∎ Email Campaign Management: Plan, execute, and analyze email marketing campaigns to achieve client objectives.
∎ Automation and Segmentation: Implement automation and segmentation strategies to deliver personalized email content.
∎
∎ Social Media Marketing (SMM):
∎ Social Media Account Setup: Set up and optimize social media profiles across platforms like Facebook, Instagram, Twitter, and LinkedIn.
∎ Content Creation and Curation: Create original content and curate relevant content to engage social media audiences.
∎ Social Media Advertising: Develop and manage paid social media advertising campaigns to drive traffic and conversions.
∎ Community Management: Monitor and engage with social media communities to build brand loyalty and customer relationships.
∎
∎ Content Marketing:
∎ Blog Post Creation: Write high-quality blog posts on relevant topics to attract and engage target audiences.
∎ Article Writing: Create informative and engaging articles for client websites and external publications.
∎ Infographic Creation: Design visually appealing infographics to present complex information in an easily digestible format.   - Content Promotion: Promote content through various channels to increase visibility and drive traffic.
∎
∎ Pay-Per-Click Advertising (PPC):
∎ Google Ads Setup: Set up and manage Google Ads campaigns to increase client visibility and drive conversions.
∎ Social Media Ads Setup: Create and optimize paid advertising campaigns on social media platforms.
∎ Remarketing Campaigns: Develop and manage remarketing campaigns to re-engage website visitors and drive conversions.
∎
∎ Online Reputation Management (ORM):
∎ Online Review Monitoring: Monitor online reviews and mentions to assess brand sentiment and address any issues promptly.
∎ Reputation Repair: Implement strategies to repair and rebuild damaged online reputations through positive content and engagement.
∎ Review Generation Strategies: Develop and execute strategies to encourage satisfied customers to leave positive reviews and feedback.
∎
∎ Analytics and Reporting:
∎ Website Traffic Analysis: Analyze website traffic data to identify trends, patterns, and areas for improvement.
∎ Conversion Tracking: Set up and track conversions to measure the effectiveness of marketing campaigns and strategies.
∎ KPI Reporting: Generate and present regular reports on key performance indicators to track progress and demonstrate ROI.

Skills & Expertise:

Compensation & Other Benefits:
∎ Salary Review: Yearly
∎ Festival Bonus: 1

Workplace:
∎ Work at office

Employment Status: Full Time

Gender:
∎ Only Male

Job Location: Dhaka (Mohakhali)

Company Information:
∎ City Dokan
∎ G.P.JA-151/1 Mohakhali,wireless ,Dhaka-1212.

Address::
∎ G.P.JA-151/1 Mohakhali,wireless ,Dhaka-1212.

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Application Deadline: 31 Aug 2024

Category: Design/Creative