Title: Digital Marketing Manager
Company Name: Labaid Hospital
Vacancy: Not specific
Job Location: Dhaka (Dhanmondi)
Employment Status: Full-time
Educational Requirements:
∎ MBA from a premier institution
Experience Requirements:
∎ 7 to 10 year(s)
Job Responsibilities:
∎ As Digital Marketing Manager, this person will be responsible for strategizing and planning the digital marketing programs and campaigns and its execution. This person will have overall accountability of the success of digital promotion and sales through the digital platform for all services offered on Labaid Healthcare Platform.
∎ Responsible for digital strategy and roadmap plan in line with the short-term and long-term objectives.
∎ Bring in Innovation and evaluate to implement digital initiatives for the brand/portfolio
∎ Will act as Digital media lead across all social media and websites with accountability to generate revenue.
∎ Identify priorities for value creation and drive solution implementation process in collaboration with internal as well as external stakeholders.
∎ Responsible for end-to-end digital transformation initiatives across direct and indirect channels, with regular evaluation of business metrics and ownership of set targets.
∎ Devising, executing, and monitoring digital advertisement for accurate performance and Measuring ROI for digital marketing, and making recommendations on the most optimal solutions.
∎ Content ideation, brainstorming, drafting, and finalization of white papers or adverts.
∎ Identify and collaborate with the right partners to enhance digital know-how and enhance the usability of digital platforms.
∎ Manage traffic, Develop and monitor a qualitative feedback process to drive continuous process improvement and optimization.
∎ Act as an in-house digital expert with regular updation of the latest developments and conduct pieces of training/workshops for internal as well as external stakeholders.
∎ Deliver monthly reports of performance and plan ahead across all platforms.
Additional Requirements:
∎ 7-10 years of experience in the Health or consumer goods industry
∎ 3-5 years experience in SEO, SMM, promoting & driving traffic to website & App
∎ A robust experience in digital engagement and transformation projects
∎ Ability to work with cross-functional teams and good at stakeholder management
∎ Well versed with MS Office (Excel, Word & PowerPoint)
Salary:
∎ Attractive salary
Compensation & Other Benefits:
∎ Benefits as per company policy.
Job Source: Bdjobs.com Online Job Posting.
Application Deadline: 15 Feb 2022
Company Information:
∎ 3 Feb 2022
∎ Labaid Hospital
Category: Marketing/Sales
: Only non-smoker should apply
Source: bdjobs.com