Digital Marketing Manager

Job Description

Title: Digital Marketing Manager

Company Name: Advanced Edu

Vacancy: --

Age: 24 to 40 years

Job Location: Dhaka (Uttara Sector 11)

Salary: Negotiable

Experience:

• 2 to 6 years
• The applicants should have experience in the following business area(s): Telecommunication, Advertising Agency, IT Enabled Service, BPO/ Data Entry Firm, Manpower Recruitment, Direct Selling/Marketing Service Company, Third Party Auditor (Quality, Health, Environment, Compliance, Business-to-Business (B2B) Software and Services Startup, Advertising Technology (AdTech) Startup

Published: 2024-12-23

Application Deadline: 2025-01-02

Education:

• Bachelor/Honors

Requirements:

• 2 to 6 years
• The applicants should have experience in the following business area(s): Telecommunication, Advertising Agency, IT Enabled Service, BPO/ Data Entry Firm, Manpower Recruitment, Direct Selling/Marketing Service Company, Third Party Auditor (Quality, Health, Environment, Compliance, Business-to-Business (B2B) Software and Services Startup, Advertising Technology (AdTech) Startup

Skills Required: content writing,Creative thinker and problem solver,Digital Marketing (Social Media Marketing),Expertise on Customer Relationship Management (CRM) handling.,IT Support Service,SEO and Digital Marketing,social media or content marketing,Video content creating

Additional Requirements:

• Age 24 to 40 years

Responsibilities & Context:

Overview: We seek a skilled and dynamic Digital Marketing Manager to join our team. We want to hear from you if you have a passion for digital marketing and a proven track record of creating successful campaigns.

Key Responsibilities:

• Strategic & winning digital marketing plan development.

• Drive traffic to company pages to websites.

• Forecast marketing campaign growth and ROI calculation.

• Manage email and social media marketing campaigns.

• Develop and manage projects and team members, including delegating tasks, reviewing team member work, adhering closely to deadlines and budgets, developing and revising ideas, and implementing projects.

• Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information.Digital Strategy Development:

• Develop, implement, and manage digital marketing campaigns that promote the company’s products and services.

• Create a comprehensive digital marketing strategy that aligns with the company’s goals and objectives.

• Conduct market research and analysis to identify trends and opportunities in the digital landscape.Content Creation and Management:

• Oversee the creation of engaging and high-quality digital content, including blog posts, social media updates, email newsletters, and website copy.

• Collaborate with the content, design, and product teams to ensure cohesive messaging across all digital platforms.SEO and SEM:

• Optimize website content and structure for search engines (SEO) to improve organic search rankings.

• Manage and optimize pay-per-click (PPC) campaigns (SEM) to drive targeted traffic and conversions.

• Perform keyword research and develop strategies to improve search engine visibility.Social Media Marketing:

• Develop and execute social media strategies to increase brand awareness and engagement across platforms like Facebook, Instagram, YouTube, LinkedIn, TikTok, and others.

• Monitor social media trends and analyze the effectiveness of social media campaigns using analytics tools.Email Marketing:

• Create and manage email marketing campaigns, including the design, content, segmentation, and analysis of email performance.

• Develop strategies to grow the email subscriber list and improve email engagement rates.Analytics and Reporting:

• Track, measure, and report on the performance of all digital marketing campaigns using tools like Google Analytics, SEM rush, and others.

• Analyze data to gain insights and make data-driven decisions to optimize campaigns and improve ROI. Paid Advertising:

• Manage and optimize online advertising campaigns across platforms like Google Ads, Facebook Ads, YouTube Ads, and other digital advertising channels.

• Develop and test ad creatives, targeting options, and bidding strategies to maximize the effectiveness of paid campaigns.Collaboration:

• The Digital Marketing Manager will play a pivotal role in a cross-functional team environment. This role requires collaboration with various departments within the organization to ensure that marketing strategies are aligned with company goals.Reporting:

• The Digital Marketing Manager will report directly to the Managing Director (MD) and will be responsible for providing regular updates on campaign performance and strategic direction.

Job Other Benifits:

Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Male and Female can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Media/Advertisement/Event Mgt.