Digital Marketer

Job Description

Title: Digital Marketer

Company Name: Bohubrihi Technologies Ltd.

Vacancy: 01

Job Location: Dhaka

Employment Status: Full-time

Educational Requirements:
∎ Bachelor degree in any discipline
∎ Skills Required: Advertising & Promotion, Content Strategy, Content writing, Copy writing/ Script Writing, Email campaign, Facebook Blueprints, Google Ads

Experience Requirements:
∎ 2 to 5 year(s)
∎ The applicants should have experience in the following area(s): Content Marketing, Digital Marketing
∎ The applicants should have experience in the following business area(s): Advertising Ageny

Job Context:
∎ Bohubrihi is an EdTech company that offers professional online courses, career-track programs and corporate eLearning services to help people master new skills and accomplish more in life. These courses and programs are created in collaboration with the best of industry experts and organizations in Bangladesh. We are looking to hire a smart, data-driven Digital Marketer who will -
∎ Plan and oversee all aspects of our digital marketing department including content marketing, email and paid advertising campaigns;
∎ conceptualize, produce and manage high quality content to inspire, educate and engage with the target audience, build site traffic, grow and nurture leads and convert them into recurring customers.

Job Responsibilities:
∎ Understand and create the buyer's journey, persona and funnel and oversee the digital marketing activities accordingly.
∎ Take full responsibility of the content marketing - including but not limited to: creating content strategy, calendar & framework; producing and repurposing different forms of content for different channels and audiences; publish and promote content on different channels, etc.
∎ Plan, create and monitor paid advertising campaigns on Facebook and Google and optimize for maximum ROAS.
∎ Deploy regular email marketing campaigns to engage with existing customers and leads and drive sales.
∎ Implement SEO best practices and improve online visibility.
∎ Manage and grow our social media channels (Facebook, LinkedIn, Instagram, YouTube)
∎ Track Google Analytics and report on online performance. Weekly and monthly reporting on online performance, acting upon findings and implementing changes.
∎ Work with the team to brainstorm and execute growth marketing activities.
∎ Oversee and manage occasional contests, giveaways, discounts and other digital projects.

Additional Requirements:
∎ Age 24 to 35 years
∎ Flexibility and willingness to work in a fast-paced, unstructured startup environment
∎ Solid organizational & multi-tasking skills and incredible attention to details
∎ Demonstrable knowledge of Email Marketing, SEO and SEM.
∎ Knowledge of website analytics tools (e.g. Google Analytics, Facebook Analytics)
∎ Data-driven thinking and highly analytical skills
∎ Good aesthetic/design sense
∎ Working knowledge of WordPress will be a plus

Salary: Tk. 25000 - 35000 (Monthly)

Compensation & Other Benefits:
∎ Weekly 2 holidays
∎ Lunch Facilities: Full Subsidize
∎ Salary Review: Half Yearly
∎ Festival Bonus: 2
∎ Opportunity of working with a very young, friendly and ambitious team
∎ Half-yearly salary review
∎ Free access to Bohubrihi's premium courses
∎ Scope of working with a variety of products (each course is a different product, targeted for a difference audience)
∎ Being part of Bohubrihi's upcoming Digital Marketing programs

Application Deadline: 25 Sep 2020

Company Information:
∎ 23 Sep 2020
∎ Bohubrihi Technologies Ltd.
∎ Address : House 3/B, Lake Circus School Road, Kalabagan, North Dhanmondi, Dhaka 1205.
∎ Web : https://www.bohubrihi.com/
∎ Business : Bohubrihi is an EdTech company that offers professional online courses, career-track programs and corporate eLearning services to help people master new skills and accomplish more in life. These courses and programs are created in collaboration with the best of industry experts and organizations in Bangladesh.

Category: IT/Telecommunication