Job Description
Title: Chief Marketing Officer (CMO)
Company Name: Ghorer Bazar
Vacancy: --
Location: Dhaka (Banasree)
Minimum Salary: Negotiable
Experience:
∎ At least 5 years
Published: 29 Jan 2024
Requirements:
Responsibilities & Context:
∎ Job Description
∎ We are looking for an individual who can actively oversee the operations and strategy of the Marketing division of Media Planning & Buying, Socials and Influencer Marketing and Brands.
∎ Job Details:
∎ • Position: Chief Marketing Officer
∎ • Role: Head of Marketing
∎ • Modality: Full-Time
∎
∎ Responsibilities:
∎ • Develop comprehensive digital marketing strategies aligned with the organization's goals.
∎ • Take ownership of monthly and annual Profit and Loss (P&L) growth targets, working collaboratively with cross-functional teams to achieve financial objectives.
∎ • Plan, implement, and control proof of concepts through digital media marketing Key Performance Indicators (KPIs) and Metrics.
∎ • Conduct performance marketing to optimize ROI on digital campaigns
∎ • Continuously monitor and identify changes in marketing trends, both within the education sector and the digital marketing landscape.
∎ • Adjust marketing strategies and resource allocation accordingly.
∎ • Lead ideation and brainstorming sessions to develop innovative growth strategies beyond digital marketing, exploring offline and partnership opportunities.
∎ • Collaborate with external marketing agencies and vendor partners to leverage their expertise and resources for campaign execution and strategy enhancement.
∎ • Evaluate the customer experience across digital media channels and various customer touchpoints.
∎ • Implement improvements based on feedback and insights to enhance customer satisfaction.
∎ • Explore and recommend alternative marketing strategies, both online and offline, to diversify the organization's reach and revenue streams.
∎ • Effectively manage marketing budgets, ensuring optimal allocation of resources for maximum impact.
∎ • Develop and maintain a strong and recognizable brand identity for the organization.
∎ • Ensure consistent messaging, visual identity, and brand voice across all marketing channels.
∎ • Provide thought leadership and novelty perspective for scaling up the game.
∎
∎ Qualifications.
∎ Job Experience Requirement:
∎ • Bachelor's or master's degree in marketing, business administration, or a related field.
∎ • 5-7 years of experience in digital marketing and/or commercial division of reputed companies.
∎ • Solid track record of planning and executing successful digital marketing campaigns
∎ • Proficiency in performance marketing, SEO know-how, social media, web advertising, and graphics will be an added advantage
∎ • Strong background in developing and maintaining brand identity and consistency.
∎ • Experience in leading and managing marketing teams, including hiring, training, and performance evaluation.
∎ • Experience in digital analytics and data-driven decision-making.
∎ • Familiarity with various marketing channels and strategies, both digital and traditional.
∎ • Experience in collaborating with external marketing agencies and vendor partners.
∎
∎ Skills:
∎ • Media Planning and Buying (MPB)
∎ • Data Analysis
∎ • Customer relationship management
∎ • Creative problem solving
∎ • Strong interpersonal skills (speaking proficiency in both English & Bangla)
∎
∎ KEY COMPETENCY:
∎ • Lead Generation
∎ • Digital Analytics
∎ • Innovation and Creativity
∎ • Result Driven
Workplace:
∎ Work at office
Employment Status: Full Time
Gender:
∎ Only Male
Job Location: Dhaka (Banasree)
Company Information:
∎ Ghorer Bazar
∎ Banasree, Dhaka
∎ WWW.GHORERBAZAR.COM
Address::
∎ Banasree, Dhaka
∎ WWW.GHORERBAZAR.COM
Read Before Apply: Please apply only who are fulfilling all the requirements of this job
Application Deadline: 28 Feb 2024
Category: Marketing/Sales
