Brand Lead (Manager)- Packaging Corporate Marketing

Job Description

Title: Brand Lead (Manager)- Packaging Corporate Marketing

Company Name: Munshi HR Solutions Ltd.

Vacancy: 1

Age: At least 30 years

Job Location: Chattogram

Salary: Tk. 60000 - 100000 (Monthly)

Experience:

  • 6 to 12 years
  • The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Group of Companies, Packaging Industry


Published: 2025-09-13

Application Deadline: 2025-10-13

Education:
    • Master of Business Administration (MBA) in Marketing
    • Bachelor of Business Administration (BBA) in Marketing


Requirements:
  • 6 to 12 years
  • The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Group of Companies, Packaging Industry


Skills Required: ATL BTL TTL,BTL and TTL Campaign Management,Corporate Marketing,Modern Trade,Packaging,Packaging Design,Packaging Development,printing and packaging,Retail Marketing,Trade Marketing

Additional Requirements:
  • Age At least 30 years
  • Only Male
  • Brand/Marketing Management in the FMCG industry.

  • Strong understanding of consumer behavior, distribution channels, and trade marketing.

  • Experience in handling both TTL & BTL activities.

  • Excellent communication, analytical, and leadership skills.



Responsibilities & Context:

Position: Brand Lead (Manager)- Packaging Corporate Marketing

Job Location: Chittagong

Job Experience: 06-10 years in Chittagong market

Industry Preferred:  FMCG industry

Salary & Benefits: 80k-100k (negotiable) and other benefits will share in the interview board
Please apply if you have experience in the Chittagong market.

Job Responsibilities:

 Ø Develop and implement brand strategy to strengthen market position and drive growth.

Ø Plan and execute TTL & BTL marketing campaigns (digital, print, events, trade promotions).

Ø Conduct market research, analyze consumer insights, and identify growth opportunities.

Ø Manage product life cycle – from new product development to market launch and relaunch.

Ø Work closely with the Sales & Trade Marketing team to ensure brand visibility and effective execution in retail channels.

Ø Coordinate with creative, media, and PR agencies for campaigns and brand communication.

Ø Ensure brand guidelines and consistent messaging across all platforms.

Ø Monitor competitor activities, market trends, and prepare regular performance reports.

Ø Manage annual brand budget and ensure cost-effective execution.

 Requirements:

 Ø Bachelor’s/Master’s in Marketing, Business Administration, or related field.

Ø 06-08 years of proven experience in Brand/Marketing Management in the Packaging FMCG industry.

Ø Strong understanding of consumer behavior, distribution channels, and trade marketing.

Ø Experience in handling both TTL & BTL activities.

Ø Excellent communication, analytical, and leadership skills.

Ø Ability to work in a fast-paced, competitive market environment. Must have knowledge about Chittagong market.



Job Other Benifits:
  • Mobile bill,T/A
  • Salary Review: Yearly
  • Festival Bonus: 2


Employment Status: Full Time

Job Work Place: Work at office

Company Information:

Gender: Only Male can apply

Read Before Apply: Please apply only who are fulfilling all the requirements of this job

Category: Marketing/Sales

Interested By University

University Percentage (%)
National University 9.46%
University of Chittagong 7.26%
University of Dhaka 4.42%
North South University 4.10%
American International University Bangladesh (AIUB) 3.15%
Independent University, Bangladesh 2.21%
BRAC University 2.21%
Stamford University Bangladesh 2.21%
Premier University 1.89%
East Delta University, Chittagong 1.89%

Interested By Age Range

Age Range Percentage (%)
20-30 21.45%
31-35 30.91%
36-40 25.55%
40+ 21.45%

Interested By Salary Range

Salary Range Percentage (%)
0-20K 2.21%
20K-30K 0.63%
30K-40K 1.58%
40K-50K 5.05%
50K+ 90.54%

Interested By Experience Range

Experience Range Percentage (%)
0 years (Freshers) 2.52%
0.1 - 1 years 2.21%
1.1 - 3 years 6.94%
3.1 - 5 years 8.20%
5+ years 80.13%

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