Brand Lead (Manager)- Packaging Corporate Marketing

Job Description

Title: Brand Lead (Manager)- Packaging Corporate Marketing

Company Name: Munshi HR Solutions Ltd.

Vacancy: 1

Age: At least 30 years

Job Location: Chattogram

Salary: Tk. 60000 - 100000 (Monthly)

Experience:

• 6 to 12 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Group of Companies, Packaging Industry

• Master of Business Administration (MBA) in Marketing
• Bachelor of Business Administration (BBA) in Marketing

• 6 to 12 years
• The applicants should have experience in the following business area(s): Manufacturing (FMCG), Food (Packaged)/Beverage, Group of Companies, Packaging Industry

• Age At least 30 years
• Only Male

• Brand/Marketing Management in the FMCG industry.

• Strong understanding of consumer behavior, distribution channels, and trade marketing.

• Experience in handling both TTL & BTL activities.

• Excellent communication, analytical, and leadership skills.

Position: Brand Lead (Manager)- Packaging Corporate Marketing

Job Location: Chittagong

Job Experience: 06-10 years in Chittagong market

Industry Preferred:  FMCG industry

Salary & Benefits: 80k-100k (negotiable) and other benefits will share in the interview board
Please apply if you have experience in the Chittagong market.

Job Responsibilities:

 Ø Develop and implement brand strategy to strengthen market position and drive growth.

Ø Plan and execute TTL & BTL marketing campaigns (digital, print, events, trade promotions).

Ø Conduct market research, analyze consumer insights, and identify growth opportunities.

Ø Manage product life cycle – from new product development to market launch and relaunch.

Ø Work closely with the Sales & Trade Marketing team to ensure brand visibility and effective execution in retail channels.

Ø Coordinate with creative, media, and PR agencies for campaigns and brand communication.

Ø Ensure brand guidelines and consistent messaging across all platforms.

Ø Monitor competitor activities, market trends, and prepare regular performance reports.

Ø Manage annual brand budget and ensure cost-effective execution.

 Requirements:

 Ø Bachelor’s/Master’s in Marketing, Business Administration, or related field.

Ø 06-08 years of proven experience in Brand/Marketing Management in the Packaging FMCG industry.

Ø Strong understanding of consumer behavior, distribution channels, and trade marketing.

Ø Experience in handling both TTL & BTL activities.

Ø Excellent communication, analytical, and leadership skills.

Ø Ability to work in a fast-paced, competitive market environment. Must have knowledge about Chittagong market.

• Mobile bill,T/A
• Salary Review: Yearly
• Festival Bonus: 2